Bradley Copeman, Volcano's Creative Director, says: “We extended the latest Sony BRAVIA TV campaign theme and brought it to life to create a colour-rainbow from the back wall that cascaded onto the floor, right through to the entrance. The multi-coloured Sony bunnies were also depicted on the outside of the stand, inviting the visitors into the entertainment area.”
“We utilised the limited space available to us in such a way that the various Sony products were prominently displayed while allowing the visitors easy access to all the areas and products. All this was achieved in five days - from design to final set-up at the exhibition. Sony was most impressed with our efforts and delighted by the number of people that visited the stand.”
