Lange Strategic Communications have been appointed by Sail Stadefrance, the operators of the Cape Town Stadium and the Green Point Park Precinct, to build its brand as an iconic Cape Town asset as a multifunctional venue.
Following the huge success of the Cape Town Stadium as one of the stadia for the FIFA Soccer World Cup, Lange will manage the communications for the stadium operators to all its key stakeholders.
Commenting on the appointment, Ruth Golembo Lange Strategic Communication's Managing Director, said: "We are excited to be working with some of the top people in the world who are managing and marketing the world-class stadium which has turned out to be one of the City of Cape Town's major assets.
"Our company has a diverse and highly experienced team and we look forward to working closely with the stadium's team in amplifying their plans for the stadium in the months to come."