A major challenge for Search Engine Professionals
is gaining consumer confidence while maintaining and enhancing their reputation for quality work. With thousands of companies fighting for the same customers, it is critical for SEO professionals to find a competitive edge. By obtaining the Search Engine Optimisation Certified Professional
credential, delegates will be able to demonstrate that they have the skills necessary to achieve results.
The examination is administered through SEOcertification.org who is the industry's first vendor-neutral certification developed by professionals for professionals. The purpose of SEO certification is to train Individuals, Companies and Educators in the most current search engine optimisation techniques, and to provide a credential that proves to potential clients or employers that they have a certain level of search engine optimisation proficiency.
While a number self-study options are available for aspiring SEO's, delegates often find these courses difficult to understand or too complex to follow without a mentor or any practical experience. This certification program is presented in a classroom environment over four days, with each day introducing a new level of competency to the delegates in a practical and logical flow. The fifth day gives delegates an opportunity to put their knowledge into practice under the guidance and supervision of a mentor as they conduct a practical SEO audit in class, which is followed by the examination paper.
Gillian Meier, founder of Blue Magnet Digital Solutions
, comments: "While there is currently no formal SEO qualification that is recognised either locally or globally, by having obtained this certification delegates will be able to benefit from industry recognition, enhanced job opportunities and the increased satisfaction of knowing that they are well equipped to conduct full SEO audits and management services for their own organisations, or for clients."
Gillian Meier of Blue Magnet Digital Solutions
received SEO Certified Trainer accreditation
in June this year, and is one of only 7 companies globally, and the first in South Africa to hold the SEO Certification.org certified trainer accreditation. This certification allows instructors to teach the SEO Professional Certification course, while having the ability to certify individuals in a class or seminar environment.The first five day SEO Certification Program will take place in Johannesburg on the 3rd to 7th September 2012.
Delegates who pass the practical as well as the examination paper will receive SEO Certified Professional
accreditation. Where three or more delegates from the same company receive certification, the company will receive SEO Certified Company
Click here for more information on the SEO Certification Program