Building on its local successes, the agency's digital team will now manage the worldwide social media community management for a leading beer brand's sustainable innovation challenge, as well as a European campaign rollout for a US based sportswear brand.
"We've bolstered our local team with international community managers from across the world to offer a truly integrated and globalised social media campaign offering," comments Ben Wren, CEO of 60 layers of cake South Africa.
The agency's digital team now offers a full-service earned media solution for brands on a global scale that includes social media community management and digital public relations tailored across multiple markets.
