Oasys goes big on design at Markex

Oasys Innovations, one of South Africa's most diversified suppliers for the exhibition, events, conferencing and marketing communication industries, will showcase their integrated solutions at this year's Markex trade show, with the emphasis on creativity in design.
Kevin Kennedy, Managing Director for Oasys Innovations, says that the company has all that it takes to delight the creative needs of its clients. "During the past two years we have dug deep in our quest to deliver a balance between design competence and materials that would satisfy the most fashionable and forward looking brands in our stable of clients. It's much more than out-of-the-box thinking. We have made huge investments in our inventories and human capacities that differentiate our offering. Having been entrusted to design and project manage the South African Pavilion at the 2010 World EXPO in Shanghai, and having been involved with all the infrastructure and overlays for the 2009 Confederations Cup and the 2010 World Cup, has given us insights to global trends which we are now applying in every part of our operations, especially on the design side."

Monique Placido, Oasys Senior Designer says: "We have acknowledged requests from our local and global clients to approach design assignments for their stands, with a strong orientation towards interior design, underscored by a distinct measure of sensitivity towards aesthetics. As they too are mobile in world markets, their observations about trends in design are taken very seriously and we insist on living up to their expectations. Of course, we take account of the character of the brand which we integrate into the final expression of the exhibition stand. Together with the key account managers our Oasys design teams are 'in the face of the customer'. This gives us the best opportunity to review every assignment from both a strategic marketing and design point of view. This same interpretation can be viewed at our stand at Markex, which reflects on our business processes and design values."

Placido was responsible for the design and execution of the South African Pavilion in Shanghai. She will join the marketing and sales teams at the Oasys stand at Markex to share ideas with visitors about transformational values in design, yet not overlooking the value of communication messages.

19 Aug 2010 21:22

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