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Oasys nurtures the Baby Expo for a fifth consecutive year

Oasys Exhibitions has provided the infrastructure for The Baby Expo Joburg, which ran from 14 - 17 May 2009, for the fifth consecutive year. With several new developments and innovative exhibitor and visitor attractions, this year's exhibition once again proved to be a success. Oasys Innovations will also provide infrastructure support to the remainder of The Baby Expos, to be held in Durban and Cape Town later this year.
Says Oasys Exhibitions Key Account Manager for The Baby Expo Joburg, Leon Brummer: “This year Oasys Exhibitions constructed all the shell scheme for the exhibition. An additional 5 910 m² of carpeting was also supplied and used in various areas of the exhibition hall, including rest areas, workshops and demonstration rooms. Oasys Electrical provided the entire electrical infrastructure for the show, while Oasys Hiring provided a wide range of furniture. We also built several custom designed stands including the Baby City Pavilion, Pampers Nappy Change Room, as well as the Nestle Kids Kitchen and the Preggy Lounge. With 185 exhibitors, as well as etv's Great Expectations team in attendance, 27 957 visitors attended the exhibition over the four day period.”

Says Exhibition Director of The Baby Expo, Projeni Pather: “We have established a strong relationship with Oasys Innovations and we have both continued to grow over the course of the last five years. With new promotions on offer each year, Oasys has consistently met our expectations in delivering infrastructure and service to match.” Held at the Coca Cola Dome in Johannesburg, this year attracted large numbers of parents and children, who flocked to the exhibition, particularly to meet Barney, as well as e.tv's Cool Katz characters. Visitors also received a behind-the-scenes look at the production and broadcast of an episode of ‘Great Expectations', with the opportunity to meet Sam Cowen in person. There were several book signings, including Tracey Going signing copies of her new recipe book, while Sam Cowen and Lee van Loggerenberg signed copies of their recently published modern parenting guide."

Says Brummer: “The exhibition also launched the Nestle Kids Kitchen this year, which included a fully functional kitchen, with workspaces, a demonstration area and spectator seating. There were live food demonstrations and nutritional workshops and the children absolutely enjoyed the opportunity to cook by themselves while learning about making healthy eating choices.”

Brummer concludes: “The Baby Expo offers parents a wide range of the top baby and childcare brands, as well as providing entertainment for visiting children and informative talks and demonstrations for parents. Oasys Innovations looks forward to partnering them in Durban and Cape Town later this year.”

26 Jun 2009 13:02




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