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Executive lounge interior for Primedia

South Africa's leading media group, Primedia, approached XZIBIT to transform an existing and unused interior space at its headquarters into a multipurpose executive lounge.
Executive lounge interior for Primedia
"XZIBIT helped us to turn an awkward, seemingly unusable space into a sleek, striking and functional venue. From inception and design to installation, the team conceptualised unique solutions that fitted both the space we had available and the premium look and feel we wanted to achieve. The end result is a multi-functional, yet aesthetically pleasing area in which we can entertain, meet, work and play in style." - Rodd le Roux, Services Manager, Primedia Broadcasting

Executive lounge interior for PrimediaExecutive lounge interior for Primedia
Primedia hosts more than 50 brands in the categories of broadcasting, advertising, marketing, promotions, sport, entertainment and digital media.

Earthy dark wood-look flooring and low hanging gloss black bulkheads were used to ground the space and provide an intimate feel. Clear acrylic boardroom chairs and lounge armchairs were used to allow functional seating that did not interrupt the visual flow for the space. Old time and charming elements were brought through in the leather chesterfield couch and an adjustable industrial chrome floor lamp.

The double volume space and large windows offer uninterrupted views of the surrounding Cape Town V&A and CBD area with an exceptional view of the Green point stadium. The incomparable view was kept as an important draw card for the space with white gloss Louvre blinds which can be completely drawn or opened depending on the uses for the space.

The launch hosted a list of celebrities and DJ personalities including Terence Mentor, Ryan O'connor, Liezel Van der Westhuizen, Kurt Meyer, Cassidy, Meyer, Theo Esau, Deon Bing, Steven Werner.

29 May 2013 12:13

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