Launched in 2010, the 'Foundation for the Nation' program donates R10 to MAD for every Estée Lauder foundation sold during selected months in the year.
These funds are then used to sponsor the tertiary education of deserving MAD beneficiaries.
In the first year, Estée Lauder's Foundation for the Nations campaign has raised over R600 000 toward the tuition of three students from previously disadvantaged backgrounds.
The first student to qualify for the initiative which ran in July 2010 was Jermaine Samuels; she was followed by Anee van Wermeskerken, who benefited from foundation sales that took place in October 2012.
Chandre Stuurman is the latest beneficiary to join from the February 2011 foundation sales. The next students to benefit will be announced soon.
Thanks to the continuous support of our wonderful customers, we are proud to announce that an additional R973,436 was contributed by Estée Lauder between July 2011 and June 2012 to the MAD foundation!
Funds were handed over to Francois Pienaar, founding Chairman of MAD, on June 30th 2012, at our Foundation for the Nation event held in Canal WalkYou too can make a Difference!
Already bought an Estée Lauder foundation during month of July, or planning to do so? Proudly confirm your pledge on Facebook at http://bit.ly/FoundationForTheNationPledge
, to spread the word and declare your support.
Join Estée Lauder's Foundation for the Nation this month of June, and help MAD - The Make a Difference Foundation!