Pick n Pay School Club launches 10/10

The 2013 theme and intentions of the Pick n Pay School Club programme have been launched in Johannesburg!
Pick n Pay School Club launches 10/10
Pick n Pay School Club launches 10/10
Pick n Pay School Club launches 10/10
After nearly a decade in the field, the biggest and longest running independent schools programme is thrilled to share its celebration of hard work and excellence with learners, educators, members of the media, and School Club sponsors alike!

With an annual reach of over 1.8 million learners in over 2500 schools nationwide, the Pick n Pay School Club provides resources to teachers and learners as part of their commitment to developing and educating the South African youth.

The programme creates and distributes brand funded educational material created to facilitate lateral and creative thinking and providing children across the LSM spectrum with learning tools.

In 2003, the Pick n Pay School Club was introduced to help uplift the state of education in South Africa, and even though the private sector spends R6-billion on education per annum, help is needed:

With 25 000-odd schools in SA, only about 50% of the learners who enter Grade 1 eventually matriculate.

"The 2025 aim is to shift pull-through from Grades 1-12 from 50% to 90%. We want to be part of achieving that, and we want the brands that help do it to win favour and loyalty from youth," says youth specialist Jason Levin, MD, HDI Youth Marketeers.

Key sponsors of the Pick n Pay School Club include All Gold, Safari, Bic, Dettol, Lucky Star, Nestlé, Nurofen, Potatoes SA, Procter & Gamble, Scott's Emulsion and Smarties. These partners support and believe in the Pick n Pay School Club and the affect is has on South African learners.

Pick n Pay, its partners and HDI Youth Marketeers thank all who joined in celebrating nine amazing years of creating School Club magic with the SA youth.

For more on School Club visit www.hdiyouth.com or contact Angelique Rossouw on 011 706 6016.

2 Aug 2012 12:33

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