SA Search Engine Marketing gets a guru

Purple Cow Communications is South Africa's leading Internet Business Consultancy. Proudly partnered with international Search Engine Marketing pioneers Bruce Clay Inc, Purple Cow Communications offers unrivalled technical capacity and cutting-edge Search Engine Optimisation and Pay-Per-Click advertising.

With a portfolio of heavyweight clients such as IOL, Business Report, The Star, Cape Times, Daily News, Tempest Car Hire, Selfmed Medical Aid and a host of other websites, Purple Cow Communications has the performance track record and high-level experience to get your brand to the top in an online marketing environment.

Making sense of Search Engine Marketing
Search Engine Marketing is riddled with technicalities and jargon: SEO, SEM, conversions, organic searches, Pay-Per-Click, search engine traffic, third-party ad-serving and a whole host of other technical terms and procedures...

Yet with nearly three decades worth of collective industry-leading online marketing expertise, Purple Cow Communications will help you make sense of Search Engine Marketing. Step by step, we will guide you in turning your website into an online beacon with superb rankings and visibility on all the major search engines (local and international).

Search Engine Optimisation (SEO)
Through systematic and ongoing Search Engine Optimisation, Purple Cow Communications will help your website achieve premier exposure on the world's top search engines. We will optimise your website's technical structure and content towards improving its relevance, "findability", and overall performance. Our objective is to rank your website on the first search engine results page; thereby maximising the volumes of quality traffic to your website.

Pay-Per-Click Advertising (PPC)
Pay-Per-Click advertising, as a paid-for online advertising medium, delivers fast, highly targeted results - with solid returns on investment! By using state-of-the-art keyword research tools, Purple Cow Communications determines what your target market is searching for. We then serve them extremely relevant advertising to address their needs while tracking the entire process from visit to conversion and sale.

Whether your business is targeting a local, regional or international market, Purple Cow Communications will improve your website's search engine rankings and simultaneously raise the quality of your website traffic.

Contact us to find out how Search Engine Marketing will benefit your business online today!

Picture gallery: SEOToolSET™ Training Seminar by Bruce Clay