The Cannes Lions festival came to a close in June, and their
top 12 trends for 2011 in the marketing and advertising industry are digitally-focused. This just goes to show that the big guns out there who are winning these prestigious awards are pretty clued up when it comes to digital. Key to this is the understanding how the space operates and how it can be applied to your own business, whether big or small. Who better to teach this to you than the experts?
Why should you do this course? Quirk has over 12 years of experience in the digital realm and has first-hand experience of implementing world class campaigns for large international clients. Quirk Education specialises in the synthesis of this knowledge into material that is practical, applicable and accessible to working professionals, graduates wanting a career kick-start and small businesses needing to leverage the power of the Web better.
Online learning is the way forward. It is the best way for a working professional to soak up the knowledge gained from the course. Feedback from our students shows that they find this method of learning interactive and highly practical:
"All in all, I loved the way the course was put together. The class participation bit was well thought out. The use of video, is great & I would recommend this course to anyone hoping to learn the basics of eMarketing." - Adiel Slarmie, Online Marketing Executive at Allan Gray.
Current course offering Quirk Education has partnered with the USB Executive Development LTD of the University of Stellenbosch Business School to present two courses in the digital space: the http://www.quirk.biz/courses/emarketing Certificate Course in eMarketing]] (starting 29th August) and
Applying Social Media to Business Challenges (starting 15th August). These two university endorsed courses are designed to teach students the practicalities of eMarketing and Social Media respectively, and upon successful completion students are awarded with a certificate from both institutions.
Students also benefit greatly from completing one of our specialist courses in digital marketing, designed for the working professional with some knowledge of how the internet can be used for marketing a business. Below are some of the courses which are on offer:
- WebPR for Professionals (12th August)
- Search Engine Optimisation (19th August)
- Email Marketing (5th September)
- Writing for Digital (5th September)
- Online Reputation Management (19th September)
- Mobile Marketing (7th October)
- Internet Law for Marketers and Business Owners (16th January 2012)
To find out more about Quirk Education's course offering, call Dianne on 021 462 7353 or visit
http://www.quirk.biz/courses to download more information.
About Quirk Education Quirk Education specialises in the synthesis of knowledge from partners like Quirk (
http://www.quirk.biz) and BrandsEye (
http://www.brandseye.com), converting it into practical learning for marketers and entrepreneurs. Educational material is delivered in the form of textbooks, online courses and workshops. Quirk Education's teaching material is recognised as the latest available knowledge from a new and evolving field.
eMarketing: The Essential Guide to Online Marketing, for example, was published by Quirk and is in use in some 375 universities and colleges around the world.
