From September 2005 ClubCard magazine, the Clicks loyalty programme's premier benefit, takes on a whole new look - it morphs into a compact, handbag-size format. Over 700 000 qualifying ClubCard members will be posted their copies of the glossy customer magazine published by TPP, which covers a host of health, beauty and lifestyle topics, as well as essential shopping at Clicks.
ClubCard editor Abigail Murison is delighted with the new look. 'We've kept all the health, beauty and lifestyle reads, plus the great buys, giveaways and prizes, but the new format makes everything look fresher, plus it's small enough to take along with you when you go to Clicks!'
ClubCard is also packing a punch for advertisers who, with an increase in print run from 400 000 copies to 700 000 copies, will almost double their reach.
ClubCard magazine is published six times a year by The Publishing Partnership. It is a free benefit of the Clicks loyalty programme that is posted directly to qualifying ClubCard members.