Vodacom's new TV ad, More Love, which aired for the first time on Sunday night, 30 November 2008, was commissioned by Draftfcb and executed by the dynamic duo from Ola! Films, director Amy Allais and producer Olivia Leitch. The 45-second spot took only five days from shooting to airing, “but that's okay because we thrive on adrenaline” explains Allais.
Shot on 35mm in Newtown, the spot is composed of beautifully styled and crafted scenarios using vibrant, eclectic and very real Jozi characters.
