The awards are aimed at highlighting South Africa's top digital design creations, from film through to web sites and interactive media. This year the awards were judged by Patrick Burgoyne (Editor of UK's Creative Review), Tom Roope (from Tomato UK) and Andries Odendaal (from South Africa's Wireframe).
Gloo made the grade with the design of an interactive CD-ROM which fused various different medias together to form its final communication. A combination of motion graphics, photography, illustration and typography all set within a dynamic CD-ROM environment, delivering a powerful and successful presentation tool for its client.
Pete Case from Gloo comments: "It's great to be part of work that not only gets recognised at these kind of industry events for pushing up the bar, but also for projects like this which add real value to our clients. This work was a blend of the entire studios creative energy and the recognition pays back for the many late nights it took to craft and create. We're proud to part of these awards and the Design Indaba as a whole - it's wonderful to be surrounded by so much diverse South African design talent."
As graphic design specialists, Gloo are always searching for new ways to communicate with their clients audiences and this project is a good example of their unique portfolio of design talent that ranges from traditional corporate identities created for print to fully digital motion graphics projects created for the internet and television.