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Tungsten supports the new Barbie programme with an extention countrywide launch

With extensive country wide programme, Barbie, through their distribution and marketing company, commissioned Tungsten to produce and implement an extensive South African tour with a Barbie Castle, and customised “Barbie” rooms.
The rooms displayed various elements of the “Barbie Princess” range of 2008 products, with much fanfare and product placement, to a resounding success.

5 Sep 2008 14:37


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