Of the eight nominations, seven are for client campaigns across various categories, while Exp received an eighth nomination is in the "Sports Agency of the Year" category, for the second consecutive year.
The Exp campaigns which received nominations are:
Best Sponsorship of a Sport Team or IndividualBest Use of PR in a Sport Campaign- MTN - MTN8 Wafa Wafa
- NBA - NBA Basketball Without Borders Africa
- SASOL - SASOL Banyana Banyana
Best Sponsorship of a Sport Event or Competition- Absa - Absa Cape Epic
- Absa - Absa Premiership
- MTN - MTN8 Wafa Wafa
Sport Agency of the YearExp South Africa Chief Executive Officer Sandile Ndzekeli expressed his delight with the nominations received for the second instalment of the awards.
"Firstly, the nominations are an impressive achievement for Exp, particularly because we recognise that we were shortlisted amongst other distinguished agencies and companies. Secondly, they are indicative of the high quality of innovative work we continuously strive to produce for our clients," said Exp South Africa CEO Sandile Ndzekeli.
"Thanks to the Virgin Active Sport Industry Awards, which has become a not-to-be-missed sporting industry calendar event of the year, it provides sports marketers such as ourselves with the unique opportunity to showcase our work and creative thought," said Ndzekeli.
He concluded by applauding the people behind the campaigns: "Well done to the Exp Account Teams who work tirelessly to ensure that we deliver outstanding campaigns that deliver both a marketing and business return on investment for our clients."
, Exp South Africa received eight nominations for the 2012 edition of the sport industry awards.)
