Jack Daniels hostesses welcomed Elvis impersonators and the likes with a variety of sponsored drinks including Gentleman's Jack, Lynchburg Lemonades and Jack and Cola. Slick Black Jack and Roulette tables attracted guests to "roll the dice and get lucky" whilst a seductive feathergirl oozed Las Vegas sex appeal on the illuminated stairway. Guest's were enticed by the nostalgic smell of popping popcorn. Miss K handled the catering requirements and brightly coloured candy canes, "Pop Up" doughnuts and sweeties of all sorts adorned the retro food stand. Comforting toasties and gourmet wraps provided guests with a more substantial meal option.
Media and VIP were lead upstairs, past the seductive feathergirl and into the media area. Media snack platters were kindly sponsored by Miss K and much excitement was made over the TCM, black goody bags - containing every movie goer's favourite snack - Tumbles, amongst other things. TCM interviews were conducted in a cordoned off interview room and the diversity of the interviewees reiterated the fact that TCM genuinely appeals to a broad, demographic spectrum. Video footage can be viewed on http://www.facebook.com/pages/ECHO-Events-styled-for-business/148256018536101
An explosive show by four enchanting Go-Go dancers preceded the movie screening. The Vaudeville arena was transformed into a cinema style space with a 4m x 2.5m Blu-ray screen, cinema and booth style seating and a 10m long red carpet, drawing viewers to be seated. Viva Las Vegas characters were further brought to life by their film roles -Count Elmo Mancini, Rusty's Dad, complete with sailor hat, and a swooning Elvis and feisty Ann-Margaret reminded the audience why classic is the new cool.
POP UP Cinema was received with an overwhelmingly positive response from all those involved in the unique experience. POP UP Cinema moves onto Port Elizabeth next, followed by Durban. For pictures and video footage of this fantastic event, visit http://www.facebook.com/pages/ECHO-Events-styled-for-business/148256018536101
To find out more about the Pop Up Cinema phenomenon go to www.facebook.com/TCMAfrica
For further information on ECHO events & conferences, please visit http://www.ec-ho.co.za/index.php
or contact Gemma on 0861 001 354 or firstname.lastname@example.org