News

Blue Blood launch

The Blue Blood store, located in trendy Heritage Square, was officially launched on Saturday, 21 February 2009.
Blue Blood launch - ECHO Events and ConferencesBlue Blood launch - ECHO Events and Conferences
Blue Blood launch - ECHO Events and ConferencesBlue Blood launch - ECHO Events and Conferences
Blue Blood launch - ECHO Events and ConferencesBlue Blood launch - ECHO Events and Conferences
This signature style experience was aptly captured in the Ralph Lauren-inspired décor - highlighted by distressed leather Ottoman pockets with pop denim accessories, wooden palate vintage suitcases, old wine barrels and clusters of naked industrial bulbs.

A Bedouin-style tent formed the social hub of the evening, allowing invited guests and press to mingle whilst feasting on skinny fries and sumptuous prawns; courtesy of Caveau Wine Bar. The delectable food was complemented by ice-cold beers from &Union as well as wine and refreshing Frankie's Lemonade from Thirst Bar Services.

DJ Lucky kept the crowd entertained with a “Baltimore club”-blended style of background music - a fitting sound, creating a sassy vibe.

All in all, a wonderful evening, accessorised by a packed, stylish crowd and sought-after goodie bags to match.

31 Mar 2009 14:00

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