Let your brand be part of The Baby Expo success stories!

The Baby Expo, organised by Exposure Marketing, is renowned for bringing the magic back into parenting and over the last six years has gained a loyal following from exhibitors at their show. So why do The Baby Expo clients keep coming back for more? Remember you too can share in the 'magic', by taking note of some of these exhibitor's experiences:
"At Pitta-Patta we started our journey with The Baby Expo™ in 2009. We had heard good reports of this expo and thought we needed to give it a try. To our amazement we were blown away by the great response of the visitors to the show. The sales just kept on coming. Even after shows we received loads of orders and feedback. Being an exhibitor at Baby Expo has lifted the level in our business and we are looking forward to a long-standing relationship in the future. Even in the recession the sales kept on climbing. We are grateful to be a part of such a well oiled machine that is gaining ground and momentum."
Konrad - Managing Owner of Pitta-Patta

"Wisey launched its range at the first 'Your Baby Show', in Durban in 2007, which has now become The Baby Expo. I have found the best way of marketing a new range of products in South Africa is through Expos, especially The Baby Expo. You're able to showcase each product, its features and benefits as well as convince your audience about your wonderful product. The professionalism and passion from all involved at The Baby Expo have assisted me in building my brand. It is also a forum to meet like-minded people/business owners and get advice or the latest gossip in the industry. Most importantly; you have the opportunity to meet potential customers. Best of all is letting your hair down at the awards evening and so far Durban's the best!! Thank you to all at The Baby Expo!"
Ronel - Managing Owner of Wisey

"Dizzy Dots first exhibited at the first The Baby Expo in Jo'burg six years ago in 2005. Our company was very new and we tentatively booked a tiny stand, trembling as we signed the forms. We travelled up from Cape Town without knowing what to expect. We were very happily surprised by both the number of attendees, and the quality of those attending - our sales were fantastic! We are very proud to still be exhibiting at The Baby Expo in 2010, and to have attended every year since our first show. Our business has grown alongside the Baby Expo, and we have developed a wonderful relationship with the team, which makes each show like a fun reunion. From a business perspective, the show has not only contributed to the growth of our business and provided us with an incredible platform from which to market our brand, but we have built an extremely strong network of business contacts through the show, such as Baby City who listed our products after we won the Product Innovation Award in 2008. We no longer attend any of the other baby shows, choosing to rather spend this budget with The Baby Expo each year, which is undoubtedly the best run and most powerful show of its kind. We highly recommend it!"
Sally - Managing Owner of Dizzy Dots

"Netcells Cryogenics is the leading provider of stem cell storage for newborns. Once the blood is collected from the umbilical cord and placenta at birth, these precious stem cells are couriered to our internationally compliant laboratory. The cord blood stem cells are then extracted, tested, cryogenically frozen and stored for potential later use. In the case of a life-threatening disease, the stem cells can possibly be used to treat your child or a close family member.

By exhibiting at the Baby Expo, Netcells is able to personally discuss the benefits of stem cell storage with expectant parents, as well as explaining the procedure involved in collecting the stem cells. The Baby Expo is the most valuable marketing tool as Netcells' always receives excellent exposure and many enquiries from this highly efficient marketing source."

Laurika - Marketing Manager of Netcells

The Baby Expo will kick-start with their first show for the year in Johannesburg from 13-16 May at the Coca-Cola dome but visitors can look forward a second Johannesburg show to their list, scheduled from 25-28 November at The Coca-Cola dome. As always The Baby Expo is in Durban from the 27-29 August at the ICC and in Cape Town from 29-31 October at the CTICC.

"Besides gaining valuable lessons about parenting, you will also be inspired by the magical experience at The Baby Expo. The 2010 show aims to cater to all your parenting needs with a variety of entertainment for your children, expert speakers, pertinent products and services all in an easily accessible and comfortable environment to keep everyone happy, " says Projeni Pather, managing director of Exposure Marketing & Communication, the team behind The Baby Expo™.

For more information on The Baby Expo, visit www.thebabyexpo.co.za.

28 Apr 2010 14:46

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