Spur Steak Ranches’ quarterly edutainment magazine, Totem, is the biggest circulating kids’ title in South Africa, packed with fun activities for children and distributed in more than 230 restaurants nationwide. With ‘Secret Tribe’ members Soaring Eagle, Buffalo Brave and Buttercup on its editorial team, each issue reflects a passion for good food and family values; offers awesome competitions, interactive educational games, eco-friendly tips and a fun-filled Spur Secret Tribe Adventures comic.
Totem encapsulates Spurs’ on-going promotion of strong family values
Each issue has a unique theme which is reflected in the child-friendly content
The magazine is targeted at children between the ages of 6 and 12 years
Totem editor Riekie Human will lead the Secret Tribe editorial team, drawing on her extensive editorial experience
In brief:
ABC 199 000 (Jan – Dec 2011)
Free in-store distribution – in Spur Steak Ranches nationwide