South Africa cleaning up its act - Analytix BIThe growth and the potential of the washing powder industry, in South Africa, has drawn the attention of major players in the laundry care market; making news recently is the entry of Ariel, a Procter & Gamble brand, into the South African washing powder market. Ariel's entry has sparked the "Washing Powder Wars" whereby the major washing powder brand houses such as Unilever and Tiger Brands have increased their marketing budgets, embarking on campaigns to win and retain customers. 4 Nov 2014 Read more >>

'Men are from Mars' when it comes to body wash brand choice - Analytix BIWhen it comes to the usage of liquid body washes/shower gel brands, the well know saying that 'Men are from Mars and Women are from Venus' certainly holds true, however, Female users could be the more influential target market to grow market share, according to a new report released by Analytix BI, "South Africa Brand Report: Users of Liquid Body Washes/Shower Gel". 11 Feb 2013 Read more >>

More single mothers spending to look good - Analytix BIThe Cosmetics and Make-Up industry has experienced strong growth over the past few years, as the growing segment of single mothers focus on looking good and boosting self-confidence due to a demanding lifestyle and media influence, according to a new report released by Analytix BI, "South Africa Brand Report: Purchasers of Cosmetics/Make-up". 30 Jan 2013 Read more >>

Chewing gum sustaining growth in SA gum market - Analytix BIThe Living Standard Measure (LSM) profile of chewing gum versus bubble gum brands are notably different, however, it is the growth in the number of chewing gum rather than bubble gum consumers that is sustaining the SA gum market, according to the latest report released by Analytix BI, "South Africa Brand Report: Consumers of Chewing Gum/Bubble Gum". 23 Jan 2013 Read more >>

Local cheese niche increasing - Analytix BISouth Africa's local cheese industry is enjoying a renaissance of speciality cheese making, with consumers increasingly shifting preferences from imported cheese types to locally produced cheese, according to a new report released by Analytix BI, "South Africa Category Report: Purchasers of Cheese". 29 Oct 2012 Read more >>

Healthy indulgence drives SA yoghurt market - Analytix BISouth African consumers are increasingly becoming health conscious and are shifting towards healthy products. With the focus on personal well-being around health and calorific intake, yoghurt consumption has grown strongly, especially among the female consumers, according to a new report released by Analytix BI, "South Africa Brand Report: Consumers of Yoghurt". 1 Oct 2012 Read more >>

Iced Tea market on the rocks... - Analytix BIIced Tea is a relatively new product to the cold beverage market compared to fruit juices and fizzy drinks, and although it had taken the market by storm, its popularity has waned over the past 5 years according to a newly released report by Analytix BI, "South Africa Brand Report: Consumers of Iced Tea". 3 Sep 2012 Read more >>

Growth in black middle class fuels fresh milk consumption - Analytix BISouth Africa's fresh milk consumption showed strong growth between 2007 and 2011. Buoyed by population growth and increasing demand for dairy products, the rising levels of milk consumption has been supported by shifts in LSM demographics, according to a new report released by Analytix BI, "South Africa Brand Report: Consumers of Fresh Milk". 20 Aug 2012 Read more >>

Novelty is trumps for flavoured alcoholic beverage consumers - Analytix BIConsumers of Flavoured Alcoholic Beverages, or 'Alcopops' are not likely to be loyal to one type of beverage, and will generally consume at least two brands on average, depending on gender and age group, according to Analytix BI's latest report, "South Africa Brand Report: Consumers of Flavoured Alcoholic Beverages". 30 Jul 2012 Read more >>

SA telecoms market in the doldrums - Analytix BIWith landline use at home in freefall since 2005 and the cellphone/mobile phone market plateauxing, the SA telecoms market will need to encourage significantly higher Internet and data usage to grow revenue, according to Analytix BI's latest report, "South Africa Country Report: Telecommunications Market". 2 Jul 2012 Read more >>

South Africans' love for fast food grows...! - Analytix BIWith a changing lifestyle and sluggish economy, fast food consumption is becoming almost universal as South Africans embrace affordable, large-portioned and immediate consumption fast food, according to a new report released by Analytix BI "South Africa Country Report: Fast Food Consumer Trends (2007-2011)". 28 May 2012 Read more >>

Young, emerging 'Middle Class' boosts SA internet growth - Analytix BIAccording to the latest Analytix BI report "South Africa Country Report: Internet User Profile", the increase in Internet use has been strongly driven by younger South Africans between the ages of 16-29 years and those who live in 'Middle Class' (LSM 5-7) households. 23 May 2012 Read more >>

Rising SA household affluence propelled by consumer durables - Analytix BIOver the past five years, South Africa had witnessed a strong growth in the proportion of 'Middle Class' LSM 5-7 households and concomitant nosedive in the 'Bottom of the Pyramid' LSM 1-4 segment based on material gains in consumer durable goods, according to the latest Analytix BI report "South Africa Segment Report: LSM 1-10 Demographic Trends". 15 May 2012 Read more >>

Energy drinks enjoy increasing popularity among young South Africans - Analytix BIAccording to the latest Analytix Business Intelligence Report titled "South Africa Brand Report: Consumers of Energy Drinks", personal consumption of energy drinks shows an increasing trend and is especially appealing to younger South Africans. 11 Apr 2012 Read more >>

South African sports drinks consumers are not so sporty - Analytix BIAs the name implies, sports drinks are generally intended for active people, yet the latest Analytix Business Intelligence report entitled, "South Africa Brand Report: Consumers of Sports Drinks", reveals that a high percentage of South African sports drink consumers in fact do not participate in sport activities at all. 2 Apr 2012 Read more >>

Males should not be ignored as infant cereal purchasers - Analytix BIThe newly released Analytix BI report "South Africa Brand Report: Consumers of Infant Cereal", shows that one-third of people that had personally purchased infant cereal in the past four weeks were male, i.e. more than one million males, a significant number that should be acknowledged by marketers in this product segment. 26 Mar 2012 Read more >>

Suzan Losaba to head Analytix BI team in Gauteng - Analytix BIAnalytix BI are proud to welcome super-talented Suzan Losaba to the team who will be responsible for managing the business and clients based in Gauteng. 20 Feb 2012 Read more >>

The gendered readership of print media among 36-45 year-olds - Analytix BISouth African females in the 36-45 year-old age segment are more likely to read weekly magazines than their male counterparts, while males are more likely to read daily and weekly newspapers. This is according to a recent report by Analytix Business Intelligence entitled, "South Africa Segment Report: Adult Segment (36-45 Years)". 6 Feb 2012 Read more >>

Social networking a dominant force among young adults - Analytix BIInternet usage among South Africa's 18-25 year-olds significantly outweighs their adult counterparts, as a recent report by Analytix BI illustrates. The report, entitled "South Africa Segment Report: Young Adult Segment (18-25 Years)", highlights a clustering of activities around social networking that dictates the general Internet usage of this consumer segment. 23 Jan 2012 Read more >>

Black consumers' changing taste drives bottled wine market - Analytix BIThe number of South Africa's bottled wine drinkers may eclipse that of brandy in the next three years, according to a recent report published by Analytix Business Intelligence. The report, entitled "South Africa Brand Report: Consumer Trends among Alcoholic Beverage Categories" highlights the rapidly increasing number of Black wine consumers between 2007 and 2011, and the concomitant decline in brandy consumption that this market segment has left in its wake. 14 Nov 2011 Read more >>

Cellphone access divide among South Africa's youth - Analytix BIAccording to the latest publication by market research company Analytix BI, cellphone access and usage among South Africa's youth in lower LSM segments remains limited. 31 Oct 2011 Read more >>

Strong growth in funeral products bucks insurance industry trend - Analytix BIA new Analytix BI report - Geo-Demographic Profile of Insurance Product Users - explored the consumer segment of South Africa's insurance product users and revealed strong growth in the number of Funeral Insurance holders. 26 Oct 2011 Read more >>

Analytix BI launches data analysis support and desk research service - Analytix BIIn an age where knowledge is power and ignorance is futile, Analytix Business Intelligence have introduced an affordable data analysis and desk research service for any company that requires additional "hands and minds" for this highly specialised support function. 19 Sep 2011 Read more >>

Medical aid a driving force behind private healthcare - Analytix BIA recent report by Analytix BI underlines the systematic concentration of health expenditure in South Africa's private sector, and the concomitant under-resourcing of the public sector. The report, entitled "South Africa Country Report: SA Healthcare Landscape 2011" attributes the considerable allocation of private sector funds to the growing demand for specialist healthcare from medical aid scheme members. 5 Sep 2011 Read more >>

Short-term insurance users on the right side of the digital track - Analytix BIShort-term insurance users are remarkably savvy when it comes to Internet usage, according to a recent report compiled by Analytix Business Intelligence. 29 Aug 2011 Read more >>

Home loans a castle in the sky for cash-strapped South Africans - Analytix BIA trend analysis of financial products among South Africa's chief banks reveals a striking decline in the number of customers taking out home loans over the past few years. This is according to a recent report "Financial Services Trends Analysis: 2007-2010" published by Analytix Business Intelligence. 1 Aug 2011 Read more >>

Coup d'état in the banking sector as female account holders overtake men - Analytix BIAccording to Analytix BI's recent analysis, South Africa's banking sector had witnessed a strong increase in female customers with females outnumbering males in 2010 for the first time. The recently compiled report, entitled "Geo-Demographic Profile of Bank Customers", is the latest in Analytix BI's quantitative analyses of the financial services sector. 26 Jul 2011 Read more >>

LSM status continues to segment South Africans' choice of insurance policies - Analytix BIAnalytix BI recently explored the consumer segment of South Africa's long-term insurance providers in a report that underlined the continuing discrepancy between the LSM profiles of insurance policy users and non-users. 18 Jul 2011 Read more >>

South Africans show positive attitude towards Japan - Analytix BIAccording to a South African study, most South Africans are interested in Japan and are impressed with Japanese technological advancement and the reliability of their products. 30 May 2011 Read more >>

Analytix Business Intelligence expands global distribution of market research reports - Analytix BIAnalytix BI is pleased to announce a business partnership with MarketResearch.com, which allows for the marketing and distribution of Analytix BI's proprietary market analyses through the Market Research.com website. 23 May 2011 Read more >>

At last! Affordable market research reports and consumer intelligence... - Analytix BIBased on the current economic environment and return on investment being the priority for all marketing decisions, Analytix Business Intelligence have been very busy over the past 12 months creating cost-effective market research and consumer intelligence reports. 18 Oct 2010 Read more >>

Two out of five South Africans had taken some form of cough, cold or flu remedy in the past four weeks, according to Analytix Business Intelligence's consumer intelligence analysis based on AMPS 2008B. 30 Mar 2010 Read more >>

How can they afford an Aston Martin? Who lives in that eight storey house? Questions one may ask themselves often in a jealous manner, however, for the lucky few that sit with broad grins on their faces as they answer the above find themselves in the LSM 10 segment. 30 Mar 2010 Read more >>

In 2008, sending SMS's were the main cellphone activity among communication services followed by sending "Please call me" messages. The focus of this article is to provide an overview of the cellphone activities across the five most popular cellphone handset brands: LG; Motorola; Nokia; Samsung and Sony Ericsson. 30 Mar 2010 Read more >>

The youth market often referred to as the "Net Generation" is often one of the most lucrative markets with high disposable incomes, however, they are also the most difficult to understand and engage with. 30 Mar 2010 Read more >>

Between 2005 and 2008, there was an increase from 1.87 million consumers of bottled table wine (consumed in the past seven days) to over 2.23 million in 2008 which equates to an average increase of 6% per annum. However, the somewhat concerning trend for the domestic wine industry is the declining individual consumption. 24 Mar 2010 Read more >>