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Adding augmented reality to existing apps made easyThe interest in the augmented reality (AR) advances of the new iPhones has the internet buzzing. However, many digital professionals remain uncertain on how to include it into their existing offerings. NMPi Labs can now offer unified AR experiences that can be included in existing brand apps. 26 Sep 2017 Read more

Local AR specialist expanding offering to include custom AI solutionsOn the back of a sharp increase in interest in AR from local brands, NMPi Labs has renewed its strategic partnership with industry leading AR Platform Blippar and launched new customisable offerings - all firsts for the South African market. 19 Sep 2017 Read more

Turning the whole world into an interactive billboard with ARAugmented reality campaigns are taking off internationally with progressive brands using the technology to turn every available surface into a virtual billboard. As cellphone manufacturers plough money into AR capability, local brands should be looking to do the same. 4 May 2017 Read more

#MINI5Door awakens the senses through Layar Augmented RealityThe Design Indaba, recently held in Cape Town, featured a sense-provoking Layar Augmented Reality installation for the new MINI 5-Door Hatch, augmented by Digital Narrative. 16 Mar 2015 Read more

Layar Augmented Reality creates booming engagement at IAB SummitDigital Narrative brought Augmented Reality and eventing together in a spectacular display at the recent IAB Summit held last month. The concept took the shape of a giant Pinterest-style board, which not only gave maximum exposure to each valued sponsor and event partner, but also added an element of fun by offering engaging elements such as live social media links and even a virtual photo booth. 9 Mar 2015 Read more


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