At first glance, there's not much to an RFID chip... just a microchip surrounded by a flat antenna. But don't be deceived by its size, because this is the next big thing in marketing in general, and eventing in particular, according to Samantha Gabriel, founder and director of experiential guest logistics agency, LOGIC. 9 Nov 2012 Read more >>
Sweden is preparing a fashion invasion of SA's shores, and guest-experience agency LOGIC has been appointed to help make it happen.
24 Oct 2012 Read more >>
It's double digits for Samantha Gabriel this year: in a few days time, the exhibition she's helped grow from infancy turns 10.
5 Oct 2012 Read more >>
Guest experience and logistics agency, Logic, recently took care of the details so that activists, academics, businesspeople and policy-makers from across Africa could concentrate on the tough issues facing the continent.
13 Sep 2012 Read more >>
If there's one thing guest experience agency Logic will never be accused of, it's that it couldn't organise a you-know-what in a brewery. 20 Jul 2012 Read more >>
Logic will be helping to make a difference on Nelson Mandela Day this year. The guest experience agency has been appointed to assist Cheesekids with its Nelson Mandela Day Revolution, part of the broad-based volunteer movement's celebrations for Madiba's 94th birthday. 6 Jul 2012 Read more >>
Only eighteen months old and already a proud parent! Guest experience agency, Logic, has launched a new division that promises to make companies' event-staffing woes a thing of the past. 5 Jul 2012 Read more >>
"UNFORGETTABLE!!! BREATHTAKING EXPERIENCE!! Absolutely awesome!! It was flippn WOW WOW awsum!!!!"
These were some of the comments on 94.7 Highveld Stereo's Facebook page after last year's U2 concert at the FNB Stadium. 6 Jun 2012 Read more >>