The importance of proving return on investment to clients is probably the biggest overall focus media agencies will see in 2013, says Lerina Bierman, Media Director at global media agency Carat. Bierman says 2013 will be a year of returning to basics, as budgets continue to bite and clients demand to see real value. 7 Jan 2013 Read more >>

As the 2012 Olympics in London kick off, there is no doubt that this year's summer games will reflect the changed times in which the event occurs, with multi-platform global social engagement like never before. 30 Jul 2012 Read more >>

One of Africa's fastest growing media agencies, Carat SA, has won the coveted African Access Business Award for fast-growing SMMEs. 23 Jul 2012 Read more >>

Continuing its streak of luring SA's top blue chip companies to its client base, media agency Carat SA has announced its latest win - the coveted Woolworths account. In charge of Woolworths buying for the past three years, Carat has now been entrusted with the full Woolworths media strategy. 11 May 2012 Read more >>

As the African market gets more and more competitive and the pitch for client business becomes fiercer it is a notable accolade for Carat Nigeria to walk away with this $70 million deal whilst pitching against some of the largest agencies in Africa. 5 Mar 2012 Read more >>

Carat SA, one of the country's leading media agencies, has won a Bronze at the prestigious Internationalist Awards for Innovation in Media event held on 25 May in New York, on the back of an innovative campaign that saw popular Cape Town breakfast show host Ryan O'Connor paraglide off Signal Hill. 27 May 2011 Read more >>

Carat scoops Media Agency of the Year, Roger Garlick Gold and Grand Prix 21 Apr 2011 Read more >>

Building on the phenomenal success it is enjoying in South Africa, media agency Carat has established itself as a leading player in east and southern Africa by winning the Coca-Cola account in six countries within the region. 25 Feb 2011 Read more >>

Up and coming media agency Carat SA has announced the acquisition of the much coveted Kraft Foods South Africa account. 27 Jan 2011 Read more >>

A clever 'Unite Mzanzi' digital mobile campaign which made nearly 300 000 consumers interact with the adidas brand over a 6 month period netted a Silver Award for media agency Carat SA at last night's Assegai Awards in Germiston. 12 Nov 2010 Read more >>

The 2010 FIFA World Cup has come and gone, the dust has settled, and general consensus is that the tournament did a power of good in raising the profile of both the country and the national soccer squad. But to what extent can local interest in Bafana Bafana be sustained at the level seen during the World Cup, and will the team's "new" supporters stay loyal in the absence of a major international tournament? 25 Oct 2010 Read more >>

Providing a consistent and engaging message to targeted consumers in a world where information and channel overload is the norm is no mean feat. Core to the success of top award-winning media agency Carat SA, however, is a deep understanding of the strengths and appropriate usage of each channel, combined with a passion for embracing new channels and providing clients with an integrated solution. 13 Oct 2010 Read more >>

Bafana Bafana's early exit from the 2010 FIFA Football World Cup spelt bad news not only for millions of local sports fans but also - potentially - for local marketers and advertisers seeking to promote goods and services to television viewers on the back of sports' "biggest event ever". 9 Aug 2010 Read more >>

Erica Gunning, former Head of Strategy for Nota Bene, has been appointed Managing Director of the Johannesburg office of leading media agency Carat SA. 31 May 2010 Read more >>

Leading local media agency Carat SA has launched the groundbreaking Consumer Connection Study ('CCS') into the South African marketplace. Described as a 'consumer, lifestyle and product survey', CCS is widely regarded as the most in-depth single source of media, marketing and consumer-targeting data in the world. 19 May 2010 Read more >>

Media agency Carat, which was recently named AdReview's "media agency of the year" for 2009, has also received an "A" rating from Research Company Evaluating the Media Agency Industry ("RECMA"). 17 May 2010 Read more >>

Carat SA, part of the global Aegis media group, has been named SA's top Media Agency. 26 Apr 2010 Read more >>