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about us
Boo-Yah! is an African inspired Educational and Advisory Marketing Services Company. The business focus is to support individuals and businesses to get them FUTURE-FIT for tomorrows realities with a wide range of courses in Marketing, Technology and Innovation. We also support businesses with a unique 8 I's innovation consulting model aimed to break through the noise to the signal where great ideas live.



How we help you Innovate?

Boo-Yah! also offers innovation consulting to help companies to create new ideas that become new products and services from discovery, refinement to identification. We also offer internal incubation programs to drive a culture of idea hunters.

How we help you Learn?

Boo-Yah! has partnered with The Connected Marketer™ a connected marketing advisory & educational marketing services company from the UK. With offices in Istanbul and London. The Connected Marketer™ has already trained thousands of marketing professionals from around the globe from hundreds of global organisations. Some of the organisations include Adidas, P&G, Unilever, Coca-Cola, The Home Depot, FedEx, Kraft, Pepsi, Phizer, Red Bull and over 20 mobile operators. Agency groups which includes most big agency groups, like Ogilvy, Mediacom, Mindshare, Carat, M&C Saatchi.

The Courses offered includes The Connected Marketer™ Approach, The Role of AI in Marketing, Proposition Development, The ONLY International Accreditation in Mobile through the IDM, (The Institute of direct and digital Marketing) and Programmatic Marketing

The "Fun"ducation Boo-Yah! Approach

Kill The Rock Star No Ego's. No Jargon. No Geek Talk

Goodbye Socrates The way we've taught as remained the same since Socrates. Attention is a finite resource and therefore Boo-Yah! will "FUN"ducate not "BORE"ducate
Goodbye "TECH"nophobia Hallo "TECH"niques By the end of the training courses you will be a tech warrior solving problems effectively.

Our courses are designed to build Future-Fit Businesses for Industry 4.0

Knowledge is your Superpower, and Boo-Yah! aims to put the "KAPOW" back into your marketing and help brands to create blockbusting strategies.
As Charles Darwin said: "It is not the strongest of the species that survives, nor the most intelligent, but the one most responsive to change."