Business Positioning Systems (BPS) is South Africa's leading location based Media Company. Formed in 2007 to commercialise Point of Interest data listings on navigation devices, the company now has numerous location based search services and media platforms in its armoury. Using GPS technology, IP address, Cell triangulation, BPS knows where your customers are, and how to drive them to your locations.

Google Places Optimisation
When Google changed its search algorithm in 2010/11 to include Places location data in organic search results, BPS identified the opportunity to lead the field in Local Search Optimisation in South Africa. BPS work with blue chip clients across the Banking, Restaurant, Fast Food, and Cellular sectors ensuring their client's businesses are ranked first when a user is searching for a location in one of Google's platforms, be it Organic Search, Maps, Earth, Navigation, and Social.
Our pioneering product offering and location expertise is unrivalled ensuring (1) You outrank your competitors (2) You never send a customer to the wrong location.

Map Embedding
Working with the world's largest mapping companies (Teleatlas and Navteq) we "Embed our client's locations in these digital mapset ensuring display across various web maps, navigation devices, Apps, and in-car navigation systems.

Vicinity by BPS
Launched in April 2014 with founding publishers Yellow Pages Mobile and GoMetro, Vicinity is our premium location based mobile ad network bringing location targeted mobile media to advertisers across various mobile publishers.