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Primedia Outdoor brings early Christmas to Alex's Skeen Primary SchoolPrimedia Outdoor has donated more than R100,000 worth of goods, including stationery and sanitary pads, to Skeen Primary School in Alexandra, at an event attended by City of Johannesburg Mayor Herman Mashaba. 23 Nov 2016 Read more >>

Primedia Outdoor awarded tender for Richards Bay AdLitesPrimedia Outdoor has been awarded a tender for 200 illuminated street name signs (AdLites) in Richards Bay, KwaZulu-Natal. 10 Nov 2016 Read more >>

Primedia Outdoor launches new LED in TembisaPrimedia Outdoor has recently launched a new 4m x 8m high-resolution LED screen in Tembisa, Ekurhuleni. 9 Nov 2016 Read more >>

Nedbank innovatively shows the way on small outdoor advertising format with big resultsNedbank has renewed its advertising campaign with South-Africa's outdoor media specialist Primedia Outdoor's AdLite holdings, to maintain and build brand awareness, serve and connect with communities, and ensure a greater level of convenience for their customers. 23 Aug 2016 Read more >>

Toyota reaches out to the taxi industry to put health and safety firstToyota recently teamed up with the Department of Health and the International Labour Organisation (ILO) to run a series of activations at busy taxi ranks, facilitated by Primedia Outdoor. With an MC and DJ on site to whip up excitement, Toyota reached out to taxi owners, drivers, mechanics and association members, to build and enhance brand awareness while promoting health and wellbeing. 17 Jun 2016 Read more >>

Woolworths ventures onto Primedia's Digital OutdoorWoolworths has launched their AW16 Studio.W collection into the digital outdoor scene. During March and April, the trend-conscious urban brand takes centre stage on Primedia Outdoor's urban LED network, bringing their take on contemporary style to a host of commuters. 15 Apr 2016 Read more >>

New Debonairs campaign hits the roadDebonairs is taking to the mobile market to inspire on-the-go consumers with a hunger for pizza. The campaign will run over a year, with the creative changing every three months, and will be rolled out using Primedia Outdoor's Rank TV and Brandmarks. 14 Apr 2016 Read more >>

Primedia Outdoor's new digital billboard lights up South Africa's busiest roadSouth Africa has plenty of busy roads - and this one might just be the busiest. Two million vehicles drive along the Western bypass of the N1 highway in Rivonia each month, according to a recent count by Kantey and Templer Engineers. In establishing a new 4.5m X 18m LED screen billboard on this site, Primedia Outdoor brings its clients' messages to bear on a vast number of commuters, and in a highly desirable location. 17 Feb 2016 Read more >>

Shedding light on an elusive environment: Commuter segment insights within taxi ranksFeeding the South African masses to the thousands of destinations across the country, taxi ranks constitute the heart of the commuter industry. The myriad of people queuing each day at the thousands of taxi ranks stand testament to the role taxi ranks play in enabling urban commuting for millions. 27 Nov 2015 Read more >>

An update on progress from the Out of Home Measurement CouncilThe OMC (registered in early 2015) has now been formalised based on international best practice and is representative of key OOH media owners. Its overriding purpose is to provide a currency that delivers media metrics comparable to other media to facilitate and enhance its value to the advertising industry - which in turn will contribute to building the credibility and stature of the Out of Home (OOH) industry. 29 Oct 2015 Read more >>

Primedia Outdoor October tree spree at E.P. Baumann schoolNowhere is the idiom 'Mighty oaks from little acorns grow' more appropriate than at E.P. Baumann Primary School, sandwiched between Garden City Clinic and the periphery of Mayfair, just West of Johannesburg CBD. 12 Oct 2015 Read more >>

Telkom makes a digital call with Primedia Outdoor Super LED1.7 million motorists commuting between Johannesburg and Pretoria will most certainly have noticed the latest Primedia Outdoor Super LED billboard, lighting up the Danie Joubert freeway, since the big switch-on in July. 21 Aug 2015 Read more >>

Survivor marketing: tapping into the informal sectorThe informal sector is often ignored or written off by big-brand marketers as insignificant, not worth the effort, or even potentially damaging to their brand image. Yet conservative estimates suggest that informal trading contributes 6-7% of South Africa's GDP - twice as much as agriculture and about the same as the mining sector. And by all accounts, it's doubling in size every year. Perhaps the time has come for the formal and informal sectors to come together and bridge the gap between them. 23 Mar 2015 Read more >>

A brand new prime timeThere's something visceral and earthy about taxi ranks. The whole environment is a constantly seething body of smells, sounds and movement. From the savoury sizzle of meat being braaied, luring hungry (and even not-so-hungry) travellers, to the smoky mix of exhaust fumes and the hum of myriad conversations, carried across the organised chaos of taxis and commuters. 12 Mar 2015 Read more >>

Partnership uplifts kidsThe Maluti-a-Phofung Local Municipality, in partnership with Primedia Outdoor, has offered a helping hand by donating 40 school uniforms and 400 school bags to the learners of the Sentebale Primary School at Intabazwe (42 Hill) near Harrismith. 4 Mar 2015 Read more >>

Burger King - big on busesBurger King has put their money where their mouth is with their current bus-back campaign. 29 Jan 2015 Read more >>

Bhamuza goes to townPrimedia Outdoor has expanded the footprint of its iconic Bhamuza billboards beyond the primarily rural locations and into urban environments across South Africa, in line with progressive migration of the BoP/Survivor market to cities. 27 Jan 2015 Read more >>

Primedia Outdoor helps spread the wordIn the recently launched "Story Power. Bring It Home" billboard campaign by Nal'ibali, funded primarily by the DG Murray Trust, 500 billboards were booked with Primedia Outdoor over a four-month period - a substantial investment in the outdoor medium by any standard. The primary objective of the project to promote reading. 3 Dec 2014 Read more >>

Primedia Outdoor CSI triple jump in KZNNovember was a busy CSI month for Primedia Outdoor, one of South Africa's leading outdoor advertising companies. 25 Nov 2014 Read more >>

Primedia Outdoor makes a happy returnWednesday the 19th of November saw Primedia Outdoor return to Ezibeleni School for the Mentally and Physically Challenged to distribute the shoes they sized up in October as well as hand over all the wheelchairs and mobility aids acquired for some of the learners. 24 Nov 2014 Read more >>

The Primedia Outdoor "Nelly There" Team do the Momentum 94.7 Challenge with time to spare"Nelly There" is a fundraising concept to assist Nelly Zitha, the wheelchair-bound receptionist at Primedia Outdoor, pay for essential physiotherapy not covered by medical aid. 19 Nov 2014 Read more >>

Primedia Outdoor raises the BEE barPrimedia Outdoor has upped its already strong Proudly South African standing by acquiring a Level Two B-BBEE Contributor Certification. This achievement acknowledges the company's continued commitment to integrating previously disadvantaged people into the economy. 5 Nov 2014 Read more >>

Primedia Outdoor sees if the shoes fitThe Ezibeleni School for the Physically Challenged is located on the main road through Thokoza, a bustling hive of taxis, hawkers and commuters. They are the recipient school of the 2014 Gift To Give project - an annual Primedia Outdoor CSI initiative. 30 Oct 2014 Read more >>

Primedia Outdoor - uplifting learners at AvonwoodPrimedia Outdoor recently visited Avonwood Educare NGO, an ECD (Early Childhood Development) centre in Elsies River, Cape Town. 8 Oct 2014 Read more >>

Lighting the wayOn 30 April 2014, at around 6:30pm, launch-party guests of Primedia Outdoor and North-bound commuters along the stretch of the M1 North, between Grayston Drive and Marlboro Drive, witnessed the powering up of the company's second super LED-screen billboard within a year. 14 May 2014 Read more >>

Primedia and Coke proposalRomance is alive and thriving if the enterprising actions of a young man in love, are anything to go by. 27 Feb 2014 Read more >>

Primedia Outdoor and Fino back to schoolYears begin and end with school themes - you're either finishing or beginning another grade. For those parents and learners with children still in the process of completing their studies, there is always the 'back-to-school' headache - uniforms, books, stationery and of course, school fees. 10 Feb 2014 Read more >>

ComutaNet has strengthened its offering in the 18-million-strong local commuter market by reaching a one-of-a-kind agreement with the South African National Taxi Council (SANTACO). 29 Jul 2013 Read more >>