Kemistry Brand Communications Agency, sister company to the original Brand Consultancy, offers brand owners and managers an advertising agency model with a difference. 8 Jul 2009 Read more >>
Kemistry Brand Agency, was today announced by brand consultant, Charles Walker. The agency offers clients custom strategy, design, advertising and brand communication solutions, to best suit their budgets and build their brands. 22 Jun 2009 Read more >>
A tongue-in-cheek guide to the business of managing brand-based growth. 15 Sep 2008 Read more >>
 There are several ways to deliver growth via the brand discipline – powers that only multiply when infused with design and creativity. 31 Mar 2008 Read more >>
In today's knowledge economy, exponential value unlocks growth. Value lies in the consumer's perception of how best a product or service will and does meet their desired outcome. It's up to the brand to answer the four things clients ask themselves – What do I get?, Do I enjoy this more?, Does this help me achieve my intentions? and Can I invest my trust in it? 21 Jan 2008 Read more >>
Brand too important to be left to the marketer? Black Diamonds “concept just another example of how white people continue to misunderstand and misconstrue black culture into what they perceive it to be rather than what it actually is”? Brand Custodianship operating in a climate of change? Have your say online with the SA Brand Custodian Survey. 9 Oct 2007 Read more >>
Many brand custodians believe that brand strategy is not given the platform that it deserves to align with, influence and support business strategy, according to the findings of the first year of the SA Brand Custodian Survey. 23 Mar 2007 Read more >>
Due to the demand, a shorter version of the SA Brand Custodian survey has been created to suit the High Flyer. 22 Nov 2006 Read more >>
Kemistry launched its website on Monday, driven by a three week long flash banner campaign on Bizcommunity.com's daily and weekly e-newsletters. The site captures the thinking and creativity of our business and the valuable relationship we have to offer. 18 Jul 2006 Read more >>
Kemistry kicks off the year with our new identity, designed to capture the creative energy that drives human beings - and to reflect the evolution of our value offering. 13 Mar 2006 Read more >>
On the 11th of March 2005, Newtown will swank and vibe when elements launches its new offices in Newtown, its acquisition of a significant stake in a branding and design specialist agency, Kemistry, and the introduction of its new board of directors. 6 Mar 2005 Read more >>
Delivering brand VALUE - a 2-tier model to creative branding, offering a return on brand investment and implementation. Why develop expensive brand assets and see its value diluted when reinterpreted? 8 Nov 2004 Read more >>
Kemistry, the specialist branding/design business, has announced its "Design works" drive. "Design works" aims to entrench Kemistry's positioning as a leading supplier of custom branding/ design solutions to all brand custodians - as illustrated by the client profile over the last 12 months; direct clients, advertising agencies, marketing consultancies, etc. 18 Aug 2004 Read more >>
Kemistry recently completed two very interesting branding exercises for Kagiso Educational Television and SABC Education. The challenge was to brand two very different and aspirational educational TV series that would resonate more with rural audiences, without estranging urban viewers. 18 May 2004 Read more >>
In the first quarter of 2004, Kemistry developed branding devices across communication templates, to assist Barclays Africa in consolidating their internal relationships. 9 May 2004 Read more >>
Do you sell technology or do you sell what people want? Technology is being sold as an improvement in our lives, something that will allow us to do things more productively, but also as a symbol of what adds quality and value to our lives. 4 Nov 2003 Read more >>
 You can't wait. You have just been briefed. There is magic in the air. Countless rushes of blood to many different body parts. That's the power of a great brand. 17 Oct 2003 Read more >>
It is easy to generalize the objectives of a brand, but the overriding theme in a world where we are bombarded by information and product, must be creative transparency. 23 Jul 2003 Read more >>
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