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Mo-Tseleng
Experiential Marketing - the contagious idea
[Issued by Mo-Tseleng] Companies are defined by what they are selling. Products come off shelves, cars get driven off lots, SMSs get sent and social media is accessed from the edgy new phones people upgrade to... What is it about the brand you picked off the shelf, signed vehicle finance for or the network you subscribe to that defined your choice? The experience. Your experience. How you felt planning your purchase and how you feel about that decision after you'd done it because of what you had taken home. 22 May 2013 09:34
A mobile Africa: innovation is key
[Dr KF Lai] 2012 saw the BuzzCity network grow by 67% with over 210.8 billion ads served across the globe and this extensive growth in mobile usage is certain to continue as we move through 2013. Recent forecasts from Cisco revealed that the number of mobile devices will tip seven billion in 2013, outnumbering the human population, thanks to growth in developing areas, such as Asia, the Pacific and Africa. 21 Feb 2013 11:07
Kenya retail supermarket among the best
[Carole Kimutai] Only one African retailer other than those out of South Africa has achieved a world ranking - and that retailer is in Kenya. 20 Jun 2007 11:47
Shoprite competition closes in
[Stafford Thomas] "Shoprite has taken advantage of the strong rand to invest in a lot of real estate in Africa by opening 16 additional stores in Nigeria this year and planning three new stores in Ghana," says Shoprite CEO Whitey Basson. 28 Feb 2011 09:30
Ghana to get Vida e Caffé stores
[Zeenat Moorad] What the Cape Town Vida e Caffé franchise calls its "big push this year" will see the operation exporting its concept coffee shops to Ghana. 30 Apr 2013 15:41
SABMiller taking Chibuku beer to rest of Africa
[Billy Tawanda Karombo] SABMiller has taken its traditional African beer brand‚ Chibuku - which is manufactured using either maize or sorghum - into ten other continental countries‚ a move the company says is motivated by its "affordability" and "product innovation" strategies. 11 Oct 2012 10:35
Consumer Confidence Survey: Economy again top global concern
NEW YORK, US: Global online consumer confidence fell for the seventh consecutive quarter as confidence in 31 of 56 global markets measured declined, according to from Nielsen, a leading global provider of insights and analytics into what consumers watch and buy. 9 Nov 2011 09:36
Google launches online marketplace for Ghana
ACCRA: Google announced yesterday, 2 December 2010, the launch of Google Trader for Ghana highlighting the entrepreneurial opportunities presented by the internet. Trader is a free online classifieds service that allows Ghanaians to buy and sell products and services, as well as search for jobs among other things. 3 Dec 2010 10:32
African investment in Princess Crossing Mall
The fully tenanted Princess Crossing Mall, situated in Ondekkers Road, Roodepoort, has been sold for close to R300 million to a West African investor - via a private property fund based in the Western Cape. 20 Aug 2010 08:39
Brand Africa Forum to present first Brand Africa 100 awards
Pan-African consumers can now vote for their most admired and valued brands in the inaugural Brand Africa 100 Awards, which coincides with the second annual Brand Africa Forum. The continent's most valued brands will be revealed at an awards ceremony on Thursday, 29 September 2011 at Sandton Convention Centre, Johannesburg, South Africa . 15 Sep 2011 14:25
New money transfer facility for Ghanaians in SA
JOHANNESBURG: APRM Capital and a grouping of Ghanaian investors plan to, in March 2010, launch APRM Ashanti Capital Money Transfers, a money transfer facility allowing Ghanaians living in South Africa a better method of sending money home. 25 Jan 2010 11:11
Ghana: Tomato queens short-change farmers
ACCRA: When you meet Naomi Aframea, 60, in the streets of Accra, you could take her for any other Ghanaian woman going about her business. But step into her stall at Agbobloshie Market, one of the capital's satellite markets, and amidst stacks of the wooden crates used to ship tomatoes, you sense her power. 8 Jul 2009 15:39
Rural banks urged to employ efficient, effective management personnel
The Managing Director of ARP Apex bank, Mr Emmanuel Kwapong has urged rural banks to employ persons with the requisite academic and moral back ground to management positions to meet the challenges of the banking industry. 28 Nov 2007 11:58

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