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Digital, traditional media go hand in hand
[Noƫleen Bruton] It's been exciting watching the phenomenal growth of digital media both locally and globally in the past say two decades. This, of course, has given marketers a whole new category of media in which to spend our advertising budgets. 13 May 2013 11:27
Bizcommunity.com
How to contribute to Bizcommunity, from op-ed pieces to news
[Issued by Bizcommunity.com] Bizcommunity.com has now expanded its operations into 16 new sectors and will soon venture into another 17, providing a whole new range of target audiences for advertisers. The most critical aspect of this is the quality of content and this is a formal invitation to you to become a recognised contributor on Bizcommunity. 3 Oct 2011 14:57
[2013 trends] Out-of-the-box branding
[HKLM Exco Team] No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. 31 Jan 2013 12:33
D&AD Awards: The nominations
LONDON, UK: Here are the nominations for the D&AD Awards. See this year's In Book winners and Nominations below. Yellow Pencil winners will be revealed on Wednesday 12 June at the Awards Ceremony. 22 Apr 2013 11:05
[2013 trends] Africa poised for a great future
[Nandkishor Buty] As 2013 commences, afro-pessimism seems to cede to afro-optimism. There is a global consensus: Africa is poised for a great future. What will be the impact of Africa's growth on our industry? What will be the major trends of the year? In the business world, predicting the future is a crucial exercise. 30 Jan 2013 12:39
Cannes Cyber, Outdoor, Radio Lions jury heads announced
LONDON, UK: Three industry leaders - Nick Law,Olivier Altmann and Eugene Cheong - will take the positions of Cyber, Outdoor and Radio Lions jury presidents at this year's Cannes Lions International Festival of Creativity. 19 Jan 2011 09:12
Latest global trends on consumer media preferences and behaviours
JOHANNESBURG, SA: As digitisation radically transforms the way people around the world interact with media content, and as media consumption trends and behaviour continue to evolve, Deloitte has released new research that highlights a number of compelling global trends that can help TMT companies develop effective business strategies and achieve long-term business growth. 7 Oct 2010 09:38
Can you hear your brand?
[Lars Deutsch] Audio Branding comes to Africa... Audio branding, also known as sound branding or sonic branding, is the use of sound to reinforce brand identity. Sound branding is increasingly becoming a vehicle for conveying a memorable message to consumers by taking advantage of the powerful memory sense of sound. 16 Apr 2012 12:08
ZBC feels the heat of competition
[Justin Tamisai Makombe] State run Zimbabwe Broadcasting Corporation (ZBC) has reduced its advertising rates by 40%, in an apparent indication which confirms that the national broadcaster is feeling the heat of competition and struggling to attract advertisers. 30 Oct 2012 11:43
[Biz Takeouts Lineup] 51: Online recruitment trends for South Africa and Africa
Tonight on the Biz Takeouts Marketing & Media radio show, streamed live 5pm-6pm via 2oceansVibe Radio, we talk online recruitment in South Africa and Africa. The studio guest will be Matthew Gray, web and mobile technology specialist at Graylink. [twitterfall] 31 Jan 2013 08:21
Malawi creates a digital migration communication strategy
[Gregory Gondwe: @Kalipochi] With 31 December 2013, the day Malawi is expected to switch to digital broadcasting, fast approaching, Malawi has put in place a Digital Migration Communication Strategy expected to provide a framework for communication of the Digital Broadcasting Migration Project. 21 Jun 2012 10:06
Spikes Asia confirms 2011 festival dates, venue
SINGAPORE: The organisers of Spikes Asia have announced that the 2011 Festival will take place 18-20 September and will return to the Suntec, Singapore, with the awards ceremony taking place at the Esplanade Theatre. 21 Feb 2011 10:54
Use free material to promote World Press Freedom Day
PARIS, FRANCE / DARMSTADT, GERMANY: The World Association of Newspapers and News Publishers (WAN-IFRA) will provide free a comprehensive package of editorial, visual and advertising materials on press freedom themes to celebrate World Press Freedom Day, on 3 May 2013. 29 Apr 2013 09:52

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