Mo-Tseleng

Experiential Marketing - the contagious idea

[Issued by Mo-Tseleng] Companies are defined by what they are selling. Products come off shelves, cars get driven off lots, SMSs get sent and social media is accessed from the edgy new phones people upgrade to... What is it about the brand you picked off the shelf, signed vehicle finance for or the network you subscribe to that defined your choice? The experience. Your experience. How you felt planning your purchase and how you feel about that decision after you'd done it because of what you had taken home. 22 May 2013 09:34

Samsung partners with Zamtel to launch Galaxy S4

Zamtel in partnership with Samsung has unveiled the fourth generation Samsung Galaxy Series of mobile phones, the Galaxy S4, designed to meet the business and personal communication needs of our time. 23 May 2013 10:20

Bizcommunity.com

How to contribute to Bizcommunity, from op-ed pieces to news

[Issued by Bizcommunity.com] Bizcommunity.com has now expanded its operations into 16 new sectors and will soon venture into another 17, providing a whole new range of target audiences for advertisers. The most critical aspect of this is the quality of content and this is a formal invitation to you to become a recognised contributor on Bizcommunity. 3 Oct 2011 14:57

2013 at a glance: Five crucial consumer trends business leaders should know

[*David Mattin and Saint-Francis Tohlang] LONDON, UK / JOHANNESBURG, SA: Turbulent times were predicted on the back end of 2012. The ANC Mangaung conference precipitated very little stormy seas other than an anti-climactic conclusion. The Mayan apocalypse materialised into nothing but an ordinary day. In fact with so many forecasts for change and a chasm of chaos, one may tend to be a bit sceptical with further predictions of change. 8 Jan 2013 07:55

PTA Bank approves loan for fiber optic network

PTA Bank has approved a loan of US$11.5million to Burundi Backbone Systems Company S.M. (BBS) with a guarantee of US$1,767,058 for the construction of a national fiber optic network in the country. The financing was approved by the board members of PTA Bank during a board meeting of the bank in Nairobi early in April 2013. 13 May 2013 12:22

[2013 trends] Africa's dynamic markets

[Obaika Consulting Team] The year 2013 for most brands, especially the ones coping with saturated markets in developed countries, will be a decisive one. Incorporating Africa into their corporate brand strategy, if they haven't done so, will be the better part of valour, so to speak. 31 Jan 2013 13:20

[2013 trends] Out-of-the-box branding

[HKLM Exco Team] No, the concepts of "tribalism", "gamification" and "engagement" aren't a promo for the latest computer game, but are in fact the trends that will characterise the way companies and consumers interact in 2013. 31 Jan 2013 12:33

[2013 trends] Africa poised for a great future

[Nandkishor Buty] As 2013 commences, afro-pessimism seems to cede to afro-optimism. There is a global consensus: Africa is poised for a great future. What will be the impact of Africa's growth on our industry? What will be the major trends of the year? In the business world, predicting the future is a crucial exercise. 30 Jan 2013 12:39

Kenya retail supermarket among the best

[Carole Kimutai] Only one African retailer other than those out of South Africa has achieved a world ranking - and that retailer is in Kenya. 20 Jun 2007 11:47

SABMiller taking Chibuku beer to rest of Africa

[Billy Tawanda Karombo] SABMiller has taken its traditional African beer brand‚ Chibuku - which is manufactured using either maize or sorghum - into ten other continental countries‚ a move the company says is motivated by its "affordability" and "product innovation" strategies. 11 Oct 2012 10:35

K4bn tobacco company opens in Lilongwe

[Gregory Gondwe] Kanengo Tobacco Processing Ltd (KTPL) has opened its doors in Lilongwe, Malawi with an investment of K4bn, becoming the country's third largest tobacco processing company after Limbe Leaf Tobacco Company and Alliance One Tobacco. 13 Aug 2009 08:26

The launch of fingerprint banking

The Rwandan government has ambitious goals, as part of its Vision 2020 plan, to bring financial services to the majority of the population. MobiCash is supporting Rwanda in its mission and will help deliver programs and technologies that extend access to financial services for people throughout the country. 7 Jan 2013 11:15

Thebe Tourism Group signs shareholder agreement

The South African tourism group, Thebe Tourism Group have announced the signing of a shareholders' agreement between its subsidiary FX Africa and global foreign exchange providers Travelex. FX Africa has operated a Travelex Retail Foreign Exchange Travelex franchise in Southern Africa for over four years. 6 Dec 2011 11:52