Is Africa the Dark Continent when it comes to the advertising industry? On the contrary, says Alan Edgar, Regional Creative Director, Ogilvy Africa and one of regional judges for African and Middle Eastern categories at this year's Loeries. It's alive and vibrant, but in dire need of world-class tertiary training institutions to tap into that potential.
By Staff Reporter 21 Sep 2013 14:25
Redefinition, a new advertising agency is expected to launch this week in Zimbabwe. Redefinition, described as the new player in Zimbabwe's advertising and marketing industry, specialises in advertising, marketing, branding and social media use.
12 Jul 2012 10:35
The Jupiter Drawing Room, a globally recognised advertising agency that opened its doors in South Africa in the late 80's, on Thursday, 23 February 2012, announced that it signed a deal with an advertising agency in Zimbabwe to expand in the country.
23 Feb 2012 14:45
Telecommunications group Econet Wireless Zimbabwe eclipsed the Coca-Cola brand to clinch the Superbrand award at a ceremony held Thursday, 2 December 2010. Coca-Cola trailed to second position, with the Spar retail franchise coming third.
By Dumisani Ndlela 6 Dec 2010 11:27
Lafarge Cement Zimbabwe has unveiled its new brand and has pledged to splurge a substantial amount of money on a three-month marketing and advertising campaign that kicks off this month.
By Dumisani Ndlela 11 Nov 2010 10:29
Zimbabwe has launched a fresh brand war cry, or a tourism destination brand, as they are calling it in hospitality circles: "Zimbabwe - A world of wonders". It is part of national rebranding efforts being spearheaded by Deputy Prime Minister Arthur Mutambara to help reshape the image of the country.
By Dumisani Ndlela 22 Oct 2010 10:18
Zimbabwe's biggest retail group by outlets, TM Supermarkets has rebranded into a new look the company says reaffirms its commitment to provide an "unparalleled standard of quality and service".
By Dumisani Ndlela 26 Jul 2010 08:20
Zimbabwe's Premier Soccer League (PSL) has roped in advertising and marketing guru, Gary Thompson, for a charm offensive on an unenthusiastic corporate sector as it battles to secure cash and sponsorship deals.
By Dumisani Ndlela 16 Apr 2010 10:49
Beverley Building Society's red door is closing, and a new one could open to the public next month.
By Dumisani Ndlela 22 Apr 2008 06:24
Equity Bank is set to become the biggest bank in Kenya in terms of capital base following plans by a Pan African based investment firm, Helios EB Investors to acquire over 90 million new shares.
By Carole Kimutai 15 Nov 2007 14:52
Media executives in trouble as government maintains blitz ahead of elections.
12 Nov 2007 12:40
One thing stands out as the greatest plague facing Zimbabwe's advertising industry, and it is the economic malaise that has dogged the country for eight successive years.
By Dumisani Ndlela 27 Sep 2007 14:17
The Liberty Group announces new team for Rest of Africa to drive strategic growth.
16 Aug 2007 11:21
Receive free email newsletter
Tell a friend about us