[2013 trends] Africa poised for a great future

[Nandkishor Buty] As 2013 commences, afro-pessimism seems to cede to afro-optimism. There is a global consensus: Africa is poised for a great future. What will be the impact of Africa's growth on our industry? What will be the major trends of the year? In the business world, predicting the future is a crucial exercise. 30 Jan 2013 12:39

Big Brother Africa 2 housemates unveiled

[Emeka Enyadike] The housemates of the second edition of Big Brother Africa were unveiled to members of the press and other invited guests on Sunday, 5 August 2007, at the Bar Royal, Planet one, Maryland, Lagos. 8 Aug 2007 09:28

Mo-Tseleng

Experiential Marketing - the contagious idea

[Issued by Mo-Tseleng] Companies are defined by what they are selling. Products come off shelves, cars get driven off lots, SMSs get sent and social media is accessed from the edgy new phones people upgrade to... What is it about the brand you picked off the shelf, signed vehicle finance for or the network you subscribe to that defined your choice? The experience. Your experience. How you felt planning your purchase and how you feel about that decision after you'd done it because of what you had taken home. 22 May 2013 09:34

TCRA acts to solve 'TV Wars'

[Pius Rugonziba] Digital broadcasting operators have been instructed to observe licensing conditions and best practices governing the sector, as Tanzania struggles to spread the service across the country. 11 Jun 2013 19:20

Kenya retail supermarket among the best

[Carole Kimutai] Only one African retailer other than those out of South Africa has achieved a world ranking - and that retailer is in Kenya. 20 Jun 2007 11:47

Tanzania digital tech crawling

[Kenan Kalagho] The Tanzania government is still grappling with its insistence that the county switch from analogue to digital broadcasting before most of the country was ready on 31 December last year. 9 Apr 2013 11:31

Zuku TV's original content strategy pays off

In 2012, the Pay TV market became a great deal more competitive but with DStv Multichoice having acquired most of the existing exciting content, the challenge has been for challengers to come up with different content. This week saw one of the challengers (Zuku TV) sell one of the series it has commissioned - Tales from the Bush Larder - to Fox International. 30 Jan 2013 11:45

SABMiller taking Chibuku beer to rest of Africa

[Billy Tawanda Karombo] SABMiller has taken its traditional African beer brand‚ Chibuku - which is manufactured using either maize or sorghum - into ten other continental countries‚ a move the company says is motivated by its "affordability" and "product innovation" strategies. 11 Oct 2012 10:35

Can you hear your brand?

[Lars Deutsch] Audio Branding comes to Africa... Audio branding, also known as sound branding or sonic branding, is the use of sound to reinforce brand identity. Sound branding is increasingly becoming a vehicle for conveying a memorable message to consumers by taking advantage of the powerful memory sense of sound. 16 Apr 2012 12:08

African mobile advertising market continues growth - InMobi

JOHANNESBURG: InMobi, the independent mobile ad network, has released its April 2011 Mobile Insights Report for Africa providing insights on mobile advertising trends on the continent. Data from the report shows that InMobi now serves 4.2 billion impressions a month in Africa, up 21% from 3.5 billion in January 2011. 6 Jun 2011 12:11

Alliance Media

Alliance Media awarded Superbrand status

[Issued by Alliance Media] Alliance Media has recently been awarded Superbrand Status by Superbrands, the world's largest independent arbiter of branding. The award has been made for the period 2012 - 2014. 15 May 2013 12:24

Gender Justice and Local Government summit in Johannesburg

The second annual Gender Justice and Local Government summit will take place in Kopanong Hotel and Conference Centre, Benoni from 28-30 March 2011. More than 265 participants from ten Southern African countries are expected to attend the event, which showcases examples of local efforts to end gender violence and empower women across Southern Africa. 29 Mar 2011 10:12

Swedish agency offers training opportunities to African journalists

[Walter Wafula] The Swedish International Development Cooperation Agency has announced vacancies for the 2008 Seminar on Journalism and Democracy at the Institute for Further Education of Journalists, Fojo in Sweden. Journalists from six African countries, including; Uganda, Tanzania, Zimbabwe, Algeria, Rwanda, and Somalia are eligible for the course. 19 Nov 2007 10:39