Virtual reality meets cause marketing
Virtual reality meets cause marketing

It's expected that virtual reality will be an $80bn market by 2025. The list of businesses coming on board with VR is long and impressive: Google is creating a Chrome virtual reality option, Samsung is showing Rio 2016 in VR and Sky News is building a VR studio and releasing an app along with it. The future is most definitely here. But where to with VR for ad agencies like One Lady and A Tribe who are committed to cause marketing?

By Sheila McGillivray 26 Aug 2016

Pour Your Heart Out: Woodland Dairy's campaign to share its goodness
Pour Your Heart Out: Woodland Dairy's campaign to share its goodness

The First Choice Custard 'Pour Your Heart Out' initiative is one way Woodlands Dairy showcases its brand ethos, and how important it views giving back to communities.

Issued by Boomtown 25 Aug 2016

Why we need to unite to feed children while at school
Why we need to unite to feed children while at school

In a call for Cape Town to unite against hunger at our schools, the Peninsula School Feeding Association (PSFA) announces that it's Charity Family Fun Walk, Blisters for Bread, will take place at the Green Point Cricket Club on Sunday, 28 August 2016. This fundraiser began in 1968, and its main purpose was to raise funds to feed hungry schoolchildren. It has since become one of the major highlights on the Cape Town events calendar. It will start from the Cape Town stadium, loop along the promenade and end with its usual fun, food and festivities at the Green Point Cricket Club. Your R50 entry will feed 25 children for a day.

Issued by Peninsula School Feeding Association 16 Aug 2016

Zinto mentors aspiring marketers at 'Tuks'
Zinto mentors aspiring marketers at 'Tuks'

The Faculty of Economic and Management Sciences at the University of Pretoria ('Tuks') recently invited the Zinto Marketing Group (Zinto) as guest speaker to address young marketing enthusiasts studying Honours in B.Com Marketing Management. Part of the curriculum requires learners to organise an event and create awareness to raise funds for a non-profit organisation.

Issued by Zinto Activation Group 15 Aug 2016

Indy campaign assists 36,000 schoolgirls
Indy campaign assists 36,000 schoolgirls

The #MillionComforts campaign has culminated in a whopping 4,330,000 pads thanks to the generosity of the public during the six-week sanitary pad drive. The total brought in far outstrips the total of 1.6 million pads raised in 2015.

Issued by Independent Media 11 Aug 2016

#PovertyPorn or #SympathySleepout?
#PovertyPorn or #SympathySleepout?

#CEOSleepout2016 draws heavy flak from social media users

Issued by 25AM 4 Aug 2016

Blowing the horn on rhino poaching
Blowing the horn on rhino poaching

When it comes to protecting our natural resources, Namibia Breweries Limited (NBL), one of our biggest clients, is a pretty committed Namibian corporate citizen. This year they partnered with Intelligence Support Against Poaching (ISAP) and the Ministry of Environment and Tourism in launching a campaign to help save Namibia's declining black rhino population. From our side, we were pretty excited to be playing a part in such a major national campaign with the potential to truly make a difference.

Issued by Weathermen & Co 4 Aug 2016

New video encourages girls to keep playing sports
New video encourages girls to keep playing sports

A new video, 'Keep Playing #LikeAGirl', encourages girls to keep playing sports, as research from Always indicates that globally, more than two-thirds of girls have been told that they do not belong in sports and more than half quit at puberty, when they need this confidence-boosting activity the most.

4 Aug 2016

Bulletproof Marriage exhibits at Durban Wedding Expo
Bulletproof Marriage exhibits at Durban Wedding Expo

Have you prepared to live happily ever after? Is your marriage bulletproof?

Issued by Universal Church of the Kingdom of God 2 Aug 2016

BMi Research creates seating areas for Ubuhle
BMi Research creates seating areas for Ubuhle

As part of BMi Research's ongoing CSR Initiative with the Ubuhle Care and Development Centre (www.ubuhlecares.org.za) in Bronkhorstspruit, staff members created bright seating areas for the children by using old tyres. To ensure that the BMi Research volunteers got their share of exercise for the day, they also played soccer with the children.

Issued by BMi Research 1 Aug 2016