KFC Africa account goes to O&M
KFC Africa account goes to O&M

KFC's New Africa Markets account has been awarded to Ogilvy Cape Town. KFC has extensive expansion plans for Africa.

17 hours ago

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New brand force in Africa hospitality and marketing

Main rivals Savanna Sunrise and HotelOga have signed an agreement to merge, creating an African giant in hospitality marketing technology.

1 day ago

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Eight startup marketing strategies that always work

The primary aim of marketing is to understand the needs of the customers and deliver them in the most profitable and cost-effective way. Most clients are quality oriented rather than cost oriented; it is surprising that you will find many Ghana consumers hanging out in upscale clubs such as the Citizen Kofi in spite of the high prices just because the place is premium. Therefore, your marketing strategies should focus on meeting the demands of your customers and ensure they get the highest level of utility.

By Lisa Griffin 17 Feb 2017

123RF
What is your strategy in this digital world?

We have moved on from asking "what is your digital strategy?" to "what is your strategy in a digital world?" The answer is, obviously, not nearly as simple as some make it out to be.

By Dean Rajh-Gopaul 20 Oct 2016

The best of Nigeria on show in SA

The finest that Nigeria has to offer will be on display at the Sandton Convention Centre from 28 September to 2 October as, for the first time, South Africa plays host to the Best of Nigeria Expo in 2004.

15 Sep 2004

Bayer to acquire Roche Consumer Health

Bayer has announced that it has agreed to acquire Roche Consumer Health. By acquiring this business Bayer will become one of the top three over-the-counter (OTC) consumer health companies worldwide.

21 Jul 2004

Brewing up a new brandhouse

Diageo, Heineken and Namibia Breweries have announced that their new joint venture company in South Africa will trade under the name of 'brandhouse'. The new company combines the sales, marketing and distribution of some of the world's top premium brands in this fast growing sector in South Africa.

7 Jul 2004

West African newspaper for South Africa

The FS African Standard, a newspaper for the ever-expanding expatriate communities of West Africa living in South Africa - estimated to number around 100 000 - has been launched in the country by leading Nigerian publisher Millennium Harvest Ltd.

24 May 2004

IFEX members survey global press freedom

The war in Iraq, which claimed a high number of journalists' lives, overshadowed press freedom worldwide in 2003, according to annual reports recently released by the Committee to Protect Journalists, Reporters Without Borders (Reporters sans frontières, RSF) and the International Federation of Journalists (IFJ).

6 Jan 2004

Africa supplement introduced by Business Day

The newest addition to the Johnnic Communications' stable, Business Day Africa, a weekly newspaper destined for the African continent, was published today, October 31, 2003.

Issued by PR Newswire 31 Oct 2003

World journalists back Daily News fight: 'Press Freedom's Biggest Battle in Africa'

The International Federation of Journalists today called for a worldwide campaign among journalists' groups to defend the Daily News in Zimbabwe after a weekend in which police closed down the independent daily for a second time and the paper's director was arrested at his home.

28 Oct 2003

Second World Press Freedom Rankings

Reporters Without Borders has published its second world press freedom ranking. Like last year, the most catastrophic situation is to be found in Asia, with eight countries in the bottom ten: North Korea, Burma, Laos, China, Iran, Vietnam, Turkmenistan and Bhutan. South Africa ranked 21st.

Issued by Reporters sans Frontières (Paris) 21 Oct 2003

Daily News license refused

Zimbabwe's beleaguered Daily News has been refused its hastily prepared registration as a publisher on Saturday. This follows a court victory allowing it to resume publishing, after police twice raided its offices and confiscated equipment.

19 Sep 2003

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