Going viral: a digital marketing myth
Going viral: a digital marketing myth

One of the biggest myths in digital marketing today is the belief that you can purposefully create content with the intention of it going viral. The truth is there is no method, formula or recipe to create viral content.

By Michelle Jones 3 days ago

Image by 123RF
The rise of Afrilennials and how to communicate with them

The topic of Millennials is widely discussed and one that centres on understanding those 18-34 year olds and their needs, how they take in information, how they communicate and where exactly they are communicating.

By Nandi Zambodla 22 Jul 2016

CNN Multichoice African Journalist 2016 finalists announced
CNN Multichoice African Journalist 2016 finalists announced

Finalists in the prestigious CNN MultiChoice African Journalist 2016 Competition were announced by Ferial Haffajee, chair of the independent judging panel. This year, the competition received 1637 entries - a record number - from 38 countries across the continent, including French and Portuguese-speaking Africa.

21 Jul 2016

Pixabay
Are you making these five common blogging mistakes?

Nowadays, there are thousands of blogs covering topics such as fashion, health, education, entertainment, business and lifestyle. Though starting a blog is relatively easy, there are some mistakes which can prove detrimental in your blogging journey.

By Charles Mburugu 21 Jul 2016

Do's and don'ts of digital marketing
Do's and don'ts of digital marketing

These days, it is no longer a question of if companies should execute a digital marketing strategy, but rather how to best execute a meaningful and engaging approach that generates results.

By Simon Campbell-Young 20 Jul 2016

The evolution and revolution of business networks in Africa
The evolution and revolution of business networks in Africa

Trade is in Africa's blood. Its rich resources, numerous societies and access to the world have created a hotbed of trade civilisations. One could go back millennia to the early kingdoms around the continental horn - the forefathers and peers of the Ancient Egyptian world - or the mysterious Kingdom of Nok in West Africa as examples.

By Brett Parker 18 Jul 2016

Communication gets collaborative with SACOMM
Communication gets collaborative with SACOMM

Ever get the feeling that the South African communication industry is just too disjointed and there's no common ground? Not so, explains Dr Julie Reid of SACOMM...

By Leigh Andrews 8 Jan 2015

The best of Nigeria on show in SA

The finest that Nigeria has to offer will be on display at the Sandton Convention Centre from 28 September to 2 October as, for the first time, South Africa plays host to the Best of Nigeria Expo in 2004.

15 Sep 2004

Bayer to acquire Roche Consumer Health

Bayer has announced that it has agreed to acquire Roche Consumer Health. By acquiring this business Bayer will become one of the top three over-the-counter (OTC) consumer health companies worldwide.

21 Jul 2004

Brewing up a new brandhouse

Diageo, Heineken and Namibia Breweries have announced that their new joint venture company in South Africa will trade under the name of 'brandhouse'. The new company combines the sales, marketing and distribution of some of the world's top premium brands in this fast growing sector in South Africa.

7 Jul 2004

West African newspaper for South Africa

The FS African Standard, a newspaper for the ever-expanding expatriate communities of West Africa living in South Africa - estimated to number around 100 000 - has been launched in the country by leading Nigerian publisher Millennium Harvest Ltd.

24 May 2004

IFEX members survey global press freedom

The war in Iraq, which claimed a high number of journalists' lives, overshadowed press freedom worldwide in 2003, according to annual reports recently released by the Committee to Protect Journalists, Reporters Without Borders (Reporters sans frontières, RSF) and the International Federation of Journalists (IFJ).

6 Jan 2004

Africa supplement introduced by Business Day

The newest addition to the Johnnic Communications' stable, Business Day Africa, a weekly newspaper destined for the African continent, was published today, October 31, 2003.

Issued by PR Newswire 31 Oct 2003

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