Virtual reality meets cause marketing
Virtual reality meets cause marketing

It's expected that virtual reality will be an $80bn market by 2025. The list of businesses coming on board with VR is long and impressive: Google is creating a Chrome virtual reality option, Samsung is showing Rio 2016 in VR and Sky News is building a VR studio and releasing an app along with it. The future is most definitely here. But where to with VR for ad agencies like One Lady and A Tribe who are committed to cause marketing?

By Sheila McGillivray 22 hours ago

#Loeries2016: What BBDO's Grands Prix wins mean for African creativity
#Loeries2016: What BBDO's Grands Prix wins mean for African creativity

Net#work BBDO has cause to celebrate, as the only agency to take home two Grand Prix Loeries this past weekend. The agency group has taken home an unprecedented 19 Grand-Prix Loeries in 22 years. Former Loeries chair and BBDO SA CEO Boniswa Pezisa shares her Loeries 2016 experience below.

By Leigh Andrews 23 hours ago

[Biz Takeouts Podcast] 187: PR chat with Marcus Brewster
[Biz Takeouts Podcast] 187: PR chat with Marcus Brewster

On Thursday, 25 August 2016, Biz Takeouts Marketing and Media Radio show host Warren Harding (@bizwazza) took a closer at the current state of public relations in south Africa and looks at the recently launched marcusbrewster on-demand PR service.

1 day ago

Be responsive online or risk being left behind
Be responsive online or risk being left behind

The digitalisation of business is inevitable and companies that resist the change, risk losing customers, revenue and potentially, even their reputation.

By Felix Erken 1 day ago

Image by 123RF
5 African music-on-demand startups to watch

Who doesn't love African music and want to have it available on demand, via any device? Luckily, there are a host of startups catering to our wishes, making music from almost any African country available to stream or download; or just making the listening experience more interactive and fun.

By Gabriella Mulligan 1 day ago

Flare app
Kenyan startup to launch 'Uber for ambulances' app

Kenyan startup Capsule is set to launch Flare, a mobile solution that aggregates available ambulances onto a single system and allows patients or hospitals to request emergency help using their smartphone.

By Tom Jackson 1 day ago

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DRC economy: "The giant awakens"

Most news headlines from the Democratic Republic of the Congo (DRC) have one thing in common - their focus on conflict, particularly in the eastern part of the country. True, conflict is not new in the DRC, which has seen outbreaks in one form or another over the past three decades.

By Franck Kuwonu 1 day ago

Additional Humanitarian Assistance for Ethiopia
Additional Humanitarian Assistance for Ethiopia

ADDIS ABABA, Ethiopia - The United States announced nearly US$35 million in additional humanitarian assistance to help the people of Ethiopia face the impacts of the worst drought in 50 years.

1 day ago

Facebook adds new features to Slideshow ads
Facebook adds new features to Slideshow ads

Facebook has been trying to make it easier for advertisers to tell brand stories in emerging and high-growth countries, both on Facebook and Instagram. The ad format can also be used by small businesses who do not have the resources to create videos.

1 day ago

Image by 123RF
Combatting mobile security breaches

Samsung Electronics South Africa notes that in today's high stakes corporate world, a data breach can cost an enterprise dearly. The damage caused could be financial, it may be reputational, or the news of such a breach may simply scare away potential customers. Whatever the result, a lack of effective mobile security can disrupt an enterprise, but the information should still be accessible to the legitimate user.

1 day ago

#WomensMonth: Advertising changes its view on women
#WomensMonth: Advertising changes its view on women

Changing perceptions of gender from the inside out

By Emma Carpenter 2 days ago

The new competitive advantage in mobile is content
The new competitive advantage in mobile is content

In a mobile-led world, it would be natural to assume that digital innovation or technical prowess is enough to get ahead of the competition. However, as our platforms become more sophisticated, the key to mobile success becomes simpler. The primary source of competitive advantage in mobile is content.

By Enver Groenewald 2 days ago

Fox Networks Group announces new Africa executive team
Fox Networks Group announces new Africa executive team

Fox Networks Group Europe and Africa has announced a new executive structure for Fox Networks Group, Africa. Gary Alfonso will join the organisation as general manager with complete strategic and operational responsibility for the sub-Saharan operations of FNG and National Geographic Partners.

22 Aug 2016