2017 should be the year of simplicity. Not to call myself old, but I grew up in an era where TV led the conversation, closely followed by radio. ATL agencies were rock stars with design and BTL communications a little rebelesque in their operations. Yep, it was a simple time.
Rudy Hassiem 1 hour ago
Econet Media is betting heavily on eSports, the latest phenomenon in online gaming. The online video activity is gaining popularity across the world, attracting millions of viewers. Lately, broadcasters have sought ways to enter the lucrative market.
19 hours ago
One key word springs to mind when reflecting on the year that was 2016 - tumultuous. For marketers, business people and the everyday consumer, 2016 proved a challenging one to navigate. We had to steer through extreme ups and downs - from weather to economic turbulence; shocking global and local political outcomes; rampant inflation and an exceptionally constrained consumer environment.
Nicole Shapiro 20 hours ago
We're currently functioning in the Fourth Industrial Revolution, or Industry 4.0, characterised by digital, physical and biological technologies including: the internet of things, cloud computing, genetics, artificial intelligence, robotics, nanotechnology, 3D printing and biotechnology - all of which have a significant impact on business and economic models, as well as shaping employees of the future.
Stijn Smolders 22 hours ago
Nigerian startup Ajo has launched its location-based discovery app, which utilises an in-built GPS system to detect a user's location and allow them to find points of interest and services within their proximity.
Tom Jackson 23 hours ago
The campaign around #GambiaHasDecided was established to ensure that The Gambia's democracy is "preserved, underpinned by the rule of law, respect for human rights, freedom of expression, unity in purpose, and, above all, peace".
23 hours ago
CASABLANCA, Morocco - Hilton has signed a management agreement with Group Sadiki to open its first hotel in Casablanca. The news follows the conclusion of a landmark year for Hilton in Morocco which saw it re-establish a presence in the country in March 2016, with the opening of Hilton Garden Inn Tanger City Centre.
1 day ago
The United States Department of State, the United Nation Foundation's Girl Up campaign, and other partners have announced the opening of applications for the third annual Women in Science (WiSci) Girls STEAM Camp at the Malawi University of Science and Technology in Thyolo, Malawi from July 30 to August 15, 2017. The application deadline is February 13, 2017.
1 day ago
2017 will see policymakers across Africa facing the challenge of how to minimise instability without affecting the economy's ability to raise standards of living, according to the latest report by ICAEW. In report Economic Insight: Africa Q4 2016, the accountancy and finance body highlights the number of potential risks that could lead to inflation.
1 day ago
Over 2016, social media continued to dominate the digital waves worldwide with new apps as well as information hungry audiences, who in South Africa, really started to switch onto mobile. As audiences grow tired of the curated social experience - bored with impeccable photos of everyone having a perfect life, or brands using social as an extension of their advertising "perfect world view" - we saw a move towards a greater desire for REALITY in social media.
Deseré Orrill 1 day ago
The ‘Africa Rising' narrative is increasingly giving way to that of ‘Aspiring Africa', as the Base of the Pyramid (BoP) shrinks and the new middle class burgeons.
12 Jan 2017
Here are our forecast trends for 2017, from IAS:
Johanna McDowell 12 Jan 2017