SOUTH AFRICA

#Loeries2017: Be stupid, fail harder and give it all away, says BSSP's Keith Cartwright
#Loeries2017: Be stupid, fail harder and give it all away, says BSSP's Keith Cartwright

The son of a Pentecostal pastor, Keith Cartwright grew up in church and according to him it was a very, very strict religion and it forced him to keep a schedule. Six days a week, 2 hours a day and 8 hours on a Sunday, he had to be in church. This schedule taught Cartwright a lot of discipline. It taught him to sit still and it taught him to pay attention. Besides all the religious and moral lessons that he learned, there were other disciplines that crafted his mind and gave him focus. In the second part of this coverage, he lists three; be stupid, fail harder and give it all away.

By Juanita Pienaar 18 hours ago

GLOBAL

Boost your brand through rapid response
Boost your brand through rapid response

How quickly and effectively marketers respond and adapt to ongoing consumer feedback is the new determinant of brand performance according to a new survey report, released by the Chief Marketing Officer (CMO) Council.

14 Aug 2017