FCB's leaders from across the globe are in Cape Town for their Global Leadership Conference, currently unfolding at the Belmond Mount Nelson. I sat down with FCB's global CCO, Susan Credle, for her insights into the importance of changing the statement from ‘Where are the women' to ‘Here are the women' and more.
Leigh Andrews 28 minutes ago
A sure way to get the attention of many soft suburban people for your marketing pitch is to go the cute route. This has worked very well for Toyota over the years, with Buddy the Boxer endearing himself to people across the country, which can have done the brand no harm at all.
Brendan Seery 30 minutes ago
Adding to its three wins at the 2017 World Press Photo Awards, seven AFP photojournalists have won awards at the 74th Pictures of the Year International (POYi). They are Jean-Philippe Ksiazek, Aris Messinis, Ameer Alhalbi, Noel Celis, Luis Acosta, François-Xavier Marit and Martin Bureau.
54 minutes ago
They say that when it rains on your wedding you will have a blessed marriage. Well, if this is at all true for exhibitions, the Johannesburg HOMEMAKERS Expo had a fantastic show. With heavy downpours during build-up, a constant drizzle and occasional thunderstorm during show days and another day of rain for break-down it was a wet, wet, wet, week and weekend. Definitely not ideal weather conditions for a home improvement show. But that did not deter the exhibitors who created a beautiful show and the visitors who showed up in their thousands.
HOMEMAKERS 1 hour ago
MamaMagic New Product Awards is the spotlight that shines on new products that enter the South African baby and parenting arena through the MamaMagic, The Baby Expo each year. It also narrows the gap in transparency between brands and their consumers, allowing for direct and honest feedback and interaction with the products.
Exposure Marketing 1 hour ago
The Cape Argus is proud to present a keepsake collector's edition magazine featuring 160 years of the Cape Argus and 40 years of the Cape Town Cycle Tour.
Independent Media 1 hour ago
Bluegrass Digital recently developed a new e-commerce website and CMS for Bear Grylls Survival Academy (BGSA).
Bluegrass Digital 1 hour ago
In December 2016, Oracle launched its research finding in a report titled, Can Virtual Experiences Replace Reality. The research found that 40% of sales organisations are seeing customers do more research on their own, before making a purchase. Sales and marketing teams need to work more closely together to understand their audience better and convert leads.
2 hours ago
My house has been on the market for four months. In this time, not one person has come to view it, not even when it was on show. Not even a nosy neighbour. It's almost as bad as if no one comes to your birthday party.
Tarryn Giebelmann 23 Feb 2017
The SABC's relationship with ANN7, the Gupta-owned TV station, has come under intense scrutiny in Parliament, with evidence surfacing that the cash-strapped public broadcaster paid up to R1m for an episode of the TNA/Morning Live breakfast shows.
Bekezela Phakathi 23 Feb 2017
Heavy Chef founder and CEO Fred Roed shares why he resigned from agency WWC at the end of last year to take the Heavy Chef ‘side project' community to the doers, globally…
Leigh Andrews 21 Feb 2017