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Marketing Manager

Location:Cape Town
Education level:Degree
Job level:Mid/Senior
Own transport required:Yes
Travel requirement:Occasional
Job policy:Employment Equity position
Company:MIH eCommerce Holdings (Pty) Ltd

Job description

We're looking for a skilled, curious and passionate marketing manager who wants to make a difference and be based in our great office in Cape Town.

You will be a key influencer, responsible planning and execution of OLX’s brand and growth goals. Your role will include responsibility for design, development, production and curation of omni-channel content. The content should be aimed at driving brand affinity, creating advocacy, increasing online/offline engagement, leveraging user-generated content and educating users, leading to user acquisition and, subsequently, monetization. If being at the forefront of the latest digital trends and coolest stuff gets you going, then you’ve found your perfect match!

We’re a team of 5,000 ambitious, curious people building marketplace platforms that make it super easy for anyone to buy and sell almost anything, boosting local economies.

What you will be doing:
  • Define and implement strategy, formulate omni-channel content strategies and campaigns to increase engagement on and/or traffic to OLX assets and, subsequently, grow OLX.
  • Conceptualise, develop and manage digital content projects in line with our overall and specific growth, branding and monetization strategies.
  • Do research, analyse behavior and define relevant content for user journey.Collaborate with Social Media and Performance Marketing teams to ensure campaigns are aligned and fulfil organizational/ team objectives.
  • Research and recommend new channels, and acquisition initiatives in our target markets
  • Grow different segments and audiences on OLXs digital assets – i.e., Youtube, Facebook, Instagram, Twitter, Blog. Own operations for user acquisition, brand awareness and content marketing.
What we’ll give you:
  • You work as part of a Global team…Being part of one of the most exciting journeys in the field of ecommerce - Online Classifieds
  • Continual self-development opportunities
  • Unique opportunity to become a part of a winning team and rapidly growing business that really makes a difference in daily lives of millions of users by enabling win-win transactions
  • Fun and informal environment where getting stuff done and enjoying the ride is far more important than rules and hierarchies.
  • Ping-pong, pool tables and free monthly massages at your desk.
What you need to know about us:
  • OLX is the world’s leading classifieds platform in high-growth markets. It’s available in more than 35 countries and in over 50 languages. The platform makes it so easy to connect people to buy, sell or exchange used goods and services.
  • Our mission is to make it easier for people to buy and sell almost anything, promoting prosperity in local communities.
  • We are proud to be different, and we work differently too. We combine the spirit and agility of a start-up with the maturity that comes from being part of a 100-year-old company.
  • We are curious, ambitious and allergic to corporate interference. We improvise, experiment and push each other further, embracing uncertainty and driving change.
If you are as excited as us about this position and our company, we hope you join us! If you’d like to learn more about the OLX Group take a look at the other parts of our website. And remember, we are an equal opportunities employer.

Company Description


OLX is the world’s leading classifieds platform in high-growth markets. It’s available in more than 35 countries and in over 50 languages. The platform makes it so easy to connect people to buy, sell or exchange used goods and services.


Who we’re looking for:
  • Five+ years’ experience. You have proven management and leadership skills; you move people.
  • Your online digital content portfolio is exceptional, you have influencer status; you are a self-starter with out-of-the box problem-solving skills who can provide thought leadership and drive results. You have strong ability to create and distribute viral content to large audiences.
  • Your ability to interpret business needs and develop strategic, KPI-based analytics is excellent and you have a commercial mindset, obsessed with users and growth.
  • You love to research and adopt new ways of thinking to create never-see-before styles of content that are effective
  • Post Graduate Degree/Business Science or B. Com preferred. Expert in digital marketing analytics, including website, mobile, social media, search and display.

Posted on 25 Sep 09:11

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