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Strategic Planner - Through the line and/or Digital

Remuneration:R20000 - R25000 per month negotiable Cost to company 
Benefits:Medical Aid, Provident Fund
Education level:Diploma
Job level:Mid/Senior
Reference:#CS Strategist
Company:Career Station

Job description

A Strategic Brand Communications Agency which focuses on Brand Activation; PR; Brand Management; Event Management; MultiMedia (Social Media) and project Management is looking for a Strategic Planner to conceptualise and develop successful strategies that drive brand popularity and meet client objectives; whilst positioning the agency as a best of breed in the market.  The aim of the agency is to create unforgettable, highly shareable brand experiences through quality content, memorable moments and beautiful imagery.

  • Develop effective 360 brand strategies for high profile clients using defined agency processes
  • Work together with the team to unlock briefs: critically interrogating and understanding them and the client context
  • Guide the team on the way forward on each job strategically to provide a tight single-minded strategic approach
  • Research: uncover brand truths, competitive gaps and consumer insights
  • Conceptualise ideas that align with client strategies and objectives or bring about something unique and exciting
  • Articulate your ideas clearly; packaging and presenting these to the team and clients
  • Work closely clients to guide strategic and research sessions


Minimum Requirements
  • At least three to five years Strategic Planning experience from a through the line advertising agency (or similar)
  • Diploma or Degree qualified in Marketing Communications/Brand Leadership/Strategy (ideal)
  • Proven track record of creative solutions to various levels of problems
  • An understanding of media and channel planning
  • A sound understanding of marketing disciplines, and knowledge of branding/brand positioning/brand valuation theory
  • An eclectic approach to problem solving with the ability to be both rigorously analytic as well as intuitive
  • A team-focused mindset, able to work as part of a group and lead where necessary
  • A sound understanding of both qualitative and quantitative research
  • Excellent communication skills – presentation, preparation and persuasion

Posted on 12 Mar 17:23

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