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Digital Data Analyst

Remuneration:Negotiable depending on experience 
Location:Cape Town, Observatory
Education level:Degree
Job level:Junior/Mid
Company:Traffic Brand

Job description

We are looking for a self-motivated, data-smart individual to join our analytics team.

Candidate should be Google Analytics certified and preferably have a minimum one to two years of AdWords experience. They should be passionate about data, testing, analysing and insights. They should be excellent communicators, have a responsible work ethic, a can-do attitude and be willing to work closely with the client on all levels of the account.

The position entails working with the collection, measurement, analysis, interpretation and visualisation of data collected in a digital environment, whether that is a website, mobile site or app.

Join the Traffic Brand team and enjoy the fast-paced but happy working environment with good people, great attitudes and smart digital minds.

Key responsibilities:
  • Setting up analytics profiles
  • Maintenance of analytics profiles
  • Reporting to clients
  • Creating measurement plans
  • Analysing data and determining actionable insights
  • Support the Paid Media advertising team with insights into analytics and PPC advertising data
  • Formulating strategies for clients based on data findings
  • Communication with clients and problem solving for clients
  • Presenting analytics data to clients in an understandable manner
  • A/B testing
  • Analysing data from analytics software and being able to use Google Analytics within AdWords campaign management

Company Description

Traffic Brand is a highly efficient team who all have a marketing or finance degree, are all AdWords certified individuals and have been through our internal digital strategy and analysis training programme. Traffic Brand has been in the game for over a decade and we’re proud of our achievements and our long-standing clients. We are passionate about digital advertising and constantly strive to deliver the best possible results for our clients.


  • Google Analytics Certification and experience (minimum one year)
  • Knowledge of Google Tag Manager
  • Google AdWords experience (minimum one to two years)
  • Strong Excel skills
  • Excellent communication skills and should be presentable and client facing
  • Statictical analytical skills
  • Exceptional attention to detail
  • Hardworking
  • Enjoys working independently and as part of a team
  • Knowledge of A/B testing
  • Email marketing
  • Data visualisation
  • Basic knowledge of HTML, JavaScript and CSS
  • Facebook and Twitter advertising experience
  • SEO skills

Posted on 09 May 14:10

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Mandy Schreiber

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Traffic Brand
Traffic Brand is a specialist performance-driven digital advertising agency.
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