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Content Strategist | Digital

Remuneration:R22000 - R25000 per month Cost to company 
Benefits:Medical Aid, Provident Fund
Location:Cape Town
Education level:Diploma
Job level:Mid
Job policy:Employment Equity position
Company:Talent Magnet

Job description

My client, a full-service, integrated advertising agency located in Cape Town, and is one of South Africa’s largest independently owned agencies. The agency’s extensive client base includes leading brands such as Shoprite/Checkers, Ackermans, Puma, Spur Group, Capitec and Distell, to name but a few. We are looking for a dynamic content strategist who can be a standout idea generator and problem solver to join our team.

Duties include but not limited to:
  • Writing the actual content strategies for client (with input from the head of content planning)
  • Responsible for using the analytics to gain insights for the strategy
  • SEO - be responsible for ensuring that all content created for brand or campaign align with SEO objectives. Ensure that all content includes SEO attributes such as a descriptive title, meta data, a relevant keyword focus, images with relevant tags, etc.  Ensure that all content is SEO friendly and is shareable through social media according to keyword best practice
  • Digital strategy for both evergreen content and campaign strategy (only when relevant).   Will run mainly with campaign strategy and CRM
  • To assist and support with writing when required
  • Manage and collate all competitor material tracked online and through printed material
  • Conduct store visits to gather competitor insights on a monthly basis
  • Research international and local trends
  • Compile brand reviews
  • Track consumer data and extract relevant insights for presentation
  • Develop ad-hoc strategies, under supervision, related to client briefs
  • Present trends and findings
  • Maintain a thorough understanding of consumer needs
  • Conduct/manage dipstick research as required


  • Four+ years' relevant experience in a similar position
  • Excellent analytical and communication skills
  • A good understanding of user experience and search engine optimisation
  • Qualification in marketing advantageous
  • Agency background essential

Posted on 12 Sep 11:01

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Talent Magnet | Digital Recruitment

We're recruitment experts who specialise in digital. With over 15 years experience ,Here's what we offer.


Speed is everything in this business, which is why work around the clock to get results fast.


We're passionate about digital and uniquely focused on helping the industry grow. From Client Service to Paid Media, SEO, Marketing, and more, we've got it covered.


With contacts across the South Africa and some obroad, we have the ability to find work placements and opportunities irrespective of location.


Whether it's immersing ourselves in company culture or hot desking at clients to find them the perfect candidate, we pull out all the stops.

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