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SOUTH AFRICA
Turning the Trillion Dollar black

[Sue Northam] LONDON, UK: The night belonged to South Africa at the 2010 D&AD awards held at The Roundhouse last night, Thursday, 3 June 2010, with the TBWA\Hunt\Lascaris Johannesburg team picking up armfuls of pencils, the official D&AD award. Yellow Pencils represent silver, and Black the elusive gold of the event. The D&AD president described it well when he said that the awards are more about inspiration than congratulations!

Posted 2 years ago | Like
SOUTH AFRICA
'Open streets, open city' idea worth spreading

[Sue Northam] Saturday, 25 May 2013, is a special day for Africa and an important day for the citizens of Cape Town too. Two great citizen-lead initiatives will take place in Cape Town tomorrow, 100in1day and Open Streets.

Posted 1 day ago | Like
SOUTH AFRICA
Tech talks at Net Prophet 2013

[Eugene Yiga] Take the most innovative, successful, creative, ambitious thinkers and entrepreneurs in the internet space and ask them to share their stories, ideas, and predictions for the future in a format that is fresh, relevant, and engaging. The result: Net Prophet.

Posted 1 day ago | Like
SOUTH AFRICA
How much is enough?

[Marion Scher] We're reading more and more about the power of Twitter and SMSs - and there's no getting away from it, we're becoming more 'snippet' orientated every day. Which leads me to my big question - how much information is enough?

Posted 1 day ago | Like (1)
SOUTH AFRICA
Death of the social media guru

[Chris James] The true meaning of a guru refers to a Hindu or Sikh religious teacher or leader, giving personal spiritual guidance to his disciples.

Posted 13 hours ago | Like
SOUTH AFRICA
Gov wants a mouthpiece? Never!

[Rod Baker] NEWSWATCH: The "government outfit vying for the Independent Group has laughed off concerns it wants a state mouthpiece," reports Mail & Guardian. So that's all right then... Not.

Posted 1 day ago | Like
SOUTH AFRICA
Triggerfish plans to take on Disney

[Sindy Peters] All part of a 20-year plan, Triggerfish Animation aims to eventually displace Disney, announced the company's CEO Stuart Forrest at yesterday's Net Prophet conference in Cape Town. Laying the animation studio's cards on the table, his talk followed on the inspirational thread that ran through all the talks at the annual event.

Posted 1 day ago | Like
SOUTH AFRICA
Digital publishing paywalls to cause casualties

[Styli Charalambous] Earlier this month, one of South Africa's leading publishing houses announced its online content would be going behind a paywall. But not just any paywall: one priced so high that the walls of Jericho would struggle to compete. Time will tell whether BDFM has overestimated the South African market, and itself.

Posted 1 day ago | Like
SOUTH AFRICA
Decoding the creative brief

[Vanita 'Bezi Phiri] For as long as I have been working, I have heard moans and tantrums about briefs from creatives who just want to deliver fantastic results - without wasting time practising some wizardry in guessing what the brief may be entailing.

Posted 1 day ago | Like (2)
SOUTH AFRICA
Time to come clean, Dr Survé

[Anton Harber] Dr Iqbal Survé is being secretive about his consortium's purchase of Independent News and Media, and this is starting to sour his arrival in the news industry.

Posted 2 days ago | Like
SOUTH AFRICA
It's Clarkson... again

[Rod Baker] NEWSWATCH: Jeremy Clarkson done it again, this time on the subject of babies and aircraft, reports IOL, and we have a couple of YouTube videos, one courtesy The Citizen, for you on close encounters of a different kind - including a demonstration that elephants break windows, and booze and these giants are not a good mix (video).

Posted 2 days ago | Like
SOUTH AFRICA
Mobile malware: What is it, why should you care? (part 2)

[Justin Lee] In this article, the second in a series of four articles where we explore how the use of mobile devices by employees in businesses represents the convergence of personal and corporate needs, we will examine the behavioural patterns of mobile users, in order to truly understand the mobile risks associated.

Posted 3 days ago | Like
SOUTH AFRICA
Let customers app into your CRM

[Yaron Assabi] While over the years the main objective of Customer Relationship Management (CRM) - customer retention - hasn't changed, it must be said that the strategic implementation and platforms certainly continue to evolve, as they should, and today mobility is driving this evolution.

Posted 2 days ago | Like
SOUTH AFRICA
Know your target audience

[Ashley Truscott] In the past two weeks I have received numerous unsolicited text messages and emails. What boggles my mind is how the organisations (or individuals) who have been trying to communicate with me have got it so horribly wrong, because they clearly didn't research their target audience.

Posted 3 days ago | Like (1)
SOUTH AFRICA
Pule wants in on SABC board appointments

[Rod Baker] NEWSWATCH: Communications Minister Dina Pule wants to be in on SABC board appointments, reports Mail & Guardian, which also reports that both the ANC and the DA are upset over a BBC programme on the plight of SA whites. MyBroadband reports on the hack attack on the SAPS website, and the SABC says that TV and radio presenter Vuyo Mbuli will be given a provincial official funeral.

Posted 3 days ago | Like
SOUTH AFRICA
Become a leader

[Candace McDonald] According to John Quincy Adams "if your actions inspire others to dream more, learn more, do more and become more, you are a leader". And let's face it, good leadership is crucial to the success of any business.

Posted 3 days ago | Like (3)
SOUTH AFRICA
Good communication equals good business

[Candace McDonald] Priority has been placed on effective communication since the development of the information age. Good communication skills contribute to renowned business techniques, which is why it is important to stay ahead of vast amounts of information.

Posted 4 days ago | Like
SOUTH AFRICA
The radio natives are restless

[Travis Bussiahn] Marissa Mayer is a businessperson I admire greatly. I feel she has a mixed media mindset that sees her understanding that traditional media is as important as new media and I like what she had to say about advertising in the mobile space. (Yes! This article is about radio).

Posted 4 days ago | Like (3)
SOUTH AFRICA
Employees: Untapped brand ambassadors

[Mike Taberner] Great brands have many things in common: visionary leaders, great marketing strategies, excellent products and a great understanding of their competitive landscape. They also have a focus on including their employees in their marketing efforts.

Posted 4 days ago | Like
SOUTH AFRICA
Safeguarding the brand you've built

[Natasha McClymont] 'A brand is built in a lifetime, and crushed in an instant.' So goes the paraphrasing of the famous quote by businessman extraordinaire, Warren Buffet. This year alone has witnessed several brands losing their credibility in the eyes of supporters and customers.

Posted 4 days ago | Like

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