 | SOUTH AFRICA [Mark Schefermann] A sad reality is that in 2013 there are still brands wanting to set Facebook "Likes" as their main objective. The question is not how many "Likes" you have but rather what you do with them and whether they come from relevant "fans" - ultimately brand advocates. (video) |
 | SOUTH AFRICA [Wesley Lynch] Even though the story of e-books, for the most part, is the story of Amazon's Kindle - which overcame the increasingly high cost of print book production and distribution by digitising the value chain - it is not, for various reasons, the answer in an academic context. |
 | SOUTH AFRICA [Nick Durrant] As enterprises clamour to own a piece of the mobile and social media space, digital agencies are quickly springing forth to meet growing demands. But will local agencies remain sustainable once supply begins to outweigh demand in South Africa? |
 | SOUTH AFRICA [Gerhard Jacobs] So Apple has decided to replace the faithful Orchestra with an entirely new tune altogether. As far as mobile email access goes, it's not always as smooth satiating as one would hope and the new partnership between Steve's legacy and Dropbox aims to smooth over the cracks of past operators. |
 | SOUTH AFRICA [Jaco Lintvelt] Digital display advertising is undergoing a revolution. The digital media space has changed drastically for brands, media agencies and publishers in the last few years due to the introduction of real time bidding technologies and automated trading. |
 | SOUTH AFRICA [Thamsanqa Malinga] In this era of technology and information which is available at user's fingertips, is your brand taking advantage of the playing field and maximizing on available resources? Are you as a brand, brand manager/ambassador taking advantage of latest tools and resources? |
 | SOUTH AFRICA [Jamaaludeen Khan] Being sensitive to people, offline and online, I know that sometimes people might need a break from me. That might sound funny, but it's true. |
 | SOUTH AFRICA [Charles Mburugu] Nowadays, most web designers use web design templates for their work. These include Joomla, WordPress themes and HTML templates. Though they might require some customisation to meet your needs, web design templates offer numerous advantages. |
 | SOUTH AFRICA [Luke McKend] Social networks have become an integral part of any business - if your customers are talking about you, why not join in the conversation? (video) |
 | SOUTH AFRICA [Sean Paine] With business intelligence (BI) being top of mind for enterprises at the moment, this industry is likely to attract a series of newcomers and fly-by-night businesses. |
 | SOUTH AFRICA [Robert Sussman] One of the main challenges behind the increase in adoption of Voice over IP (VoIP) technology within the corporate market lies in the quality of the call. Unlike email, latency does affect the end product in voice. An email will be sent and arrive as a solid unit; there is no break in transmission or delay in receiving the whole package. The same cannot be said for voice.
|
 | SOUTH AFRICA [Robert Sussman] It may be one of the more convenient and most accessible means of modern communication, but the reality of engaging in corporate email communication is effective management and adherence to legislation. Email has grown to the extent that it is far more than a mere practical way to digitally interact. This established medium in society is widely considered to be, first and foremost, a critical business tool.
|
 | SOUTH AFRICA [Ann Druce] There's no question that social media is gaining momentum as a business tool in South Africa, with LinkedIn undoubtedly still the most popular networking option for individuals. But while membership has increased, not everybody's actually using it. |
 | SOUTH AFRICA [Luke McKend] It's been inspiring to see many businesses utilising the web to market their goods and services by taking advantage of a host of online tools, and even more inspiring to see how these business are benefitting from increased revenue and exposure, both locally and internationally. |
 | SOUTH AFRICA [Evert Lombaert] Troll Disclaimer: This is not going to be a Bieber-bashing piece... Anyone who has a remote understanding of social media should have some degree of respect for Justin Bieber. Originally finding an audience on YouTube, he was then picked up and promoted into the mainstream, where his Facebook and Twitter presence grew to gargantuan proportions. |
 | SOUTH AFRICA [Jeremy Matthews] Social networking sites are often the first point of contact between users and companies, and special care should be taken to strengthen the security of social media accounts. |
 | SOUTH AFRICA [Charles Mburugu] Since every site needs to be hosted on a server, web hosting can be a very lucrative business venture. However, most people who would like to get into web hosting lack the time or money needed to set up and maintain their own server. Reseller hosting is the perfect solution for this problem. |
 | SOUTH AFRICA [Lucinda Boddy] You can enlist as many different digital tools as you like but without a comprehensive understanding of how digital platforms work as part of an integrated online strategy, they will do little for your overall business performance. |
 | SOUTH AFRICA [Nina Joubert] Recently my brothers and I inherited a holiday cottage. As grateful as we are for this gift our grandmother left us, we've found ourselves rather frustrated with the admin attached to ownership. |
 | SOUTH AFRICA [Xolani Ndlovu] The impact on the physical infrastructure of virtualisation and cloud computing has escalated the importance of specifying the most effective and cost-efficient equipment that suits the needs of the business. |