Wallpost South Africa

Beverley Klein
MARKETING & MEDIA
Successfully measuring OOH with the OMC

123RF
123RF
[Beverley Klein] Measurement has always been tricky when it comes to OOH. How would advertisers know if their ad has been seen, and by how many people...?

Posted 7 years ago | Like
Andre le Roux
IT & TELECOMMUNICATIONS
Cloud solutions for the 'Uber era'

Cloud solutions for the 'Uber era'
©tomwang via 123RF
[Andre le Roux] The advent of the 'Uber era' has traditional businesses running scared. While business disruption isn't new, the world is now seeing a perfect storm of accelerated technology innovation...

Posted 7 years ago | Like
Sarah Britten
MARKETING & MEDIA
The Chewbacca mask and the power of social media in retail

The Chewbacca mask and the power of social media in retail
[Sarah Britten] Social media can be retail brand building - and sales - gold. Just look at the case of the Chewbacca mask that Candace Payne bought from Kohl's last week...

Posted 7 years ago | Like
Graeme Palmer
LEGAL
Taxing foreign sport players, entertainers

Taxing foreign sport players, entertainers
[Graeme Palmer] Sections of the Income Tax Act provides for the taxation of foreign sportspersons, such as the professional athletes competing in races like the up-coming Comrades...

Posted 7 years ago | Like
Cari Coetzee
TOURISM, TRAVEL & HOSPITALITY
#AfricaMonth: See the Africa of what was rather than what is

Howard Russell
Howard Russell
[Cari Coetzee] Though most Safari experiences have been commercialised at this point due to their popularity, there are still a few destinations that can offer travellers a taste of the untouched wild...

Posted 7 years ago | Like
Leigh Andrews
MARKETING & MEDIA
#BehindtheSelfie with... Joanne Lurie

Rolling with my homies. #TBT #SquadGoals
Rolling with my homies. #TBT #SquadGoals
[Leigh Andrews] This week, we find out what's really going on behind the selfie with technophile and Apple fetishist Joanne Lurie, head of creative at Urban Brew Studios...

Posted 7 years ago | Like
Simon Parkinson
MARKETING & MEDIA
Dear SA radio stations

Dear SA radio stations
© Stokkete – 123RF.com
[Simon Parkinson] I've been working in radio for 26 years and I love the medium today as much as I did when I first stumbled across it back in 1990...

Posted 7 years ago | Like
Wimpie van Rensburg
IT & TELECOMMUNICATIONS
Is app-athy towards slow IT detrimental to business productivity?

Is app-athy towards slow IT detrimental to business productivity?
©alphaspirit via 123RF
[Wimpie van Rensburg] Improving productivity continues to be a priority for many organisations and as such, IT transformation is top of the agenda when it comes to boosting business performance...

Posted 7 years ago | Like
Nkgadimeng Ramela
MARKETING & MEDIA
Authenticity: The essence of personal branding

Authenticity: The essence of personal branding
[Nkgadimeng Ramela] "To thine own self be true" said Polonius to his son Laertes. Steve Jobs reiterated similar words, though phrased differently, he said, "Your time is limited, so don't waste it living someone else's life...

Posted 7 years ago | Like (1)
Neil Cameron
IT & TELECOMMUNICATIONS
Facing HVAC challenges? Smart equipment for building efficiency is here

Neil Cameron[Neil Cameron] With greater energy efficiency topping the wish list of facility and energy management executives globally, four cross-industry tech trends are having a transformative impact on building systems: visualisation, Machine2Machine (M2M) communication, mobility tools, and analytics.

Posted 9 years ago | Like
Michelle Storey
MARKETING & MEDIA
Consumer brand activations help you develop a positive perception of your brand - Tradeway

Michelle Storey[Michelle Storey] Take a moment to think about the top brands that you consume and ask yourself how you came to value them. The answer lies in a process known as brand activation, the different elements of which I will explore in this article...

Posted 7 years ago | Like
Kate Stubbs
LOGISTICS & TRANSPORT
Forget cost management, think value management

Forget cost management, think value management
©Wavebreak Media Ltd via 123RF
[Kate Stubbs] As a business, it has always been wise to regularly look back and reflect on progress (or the lack thereof), and to then take stock of the current trajectory...

Posted 7 years ago | Like (1)
Paul Fick
IT & TELECOMMUNICATIONS
Industry 4.0 drives the need for smart digital enterprises

Industry 4.0 drives the need for smart digital enterprises
©Sergey Nivens via 123RF
[Paul Fick] The Fourth Industrial Revolution will affect the very essence of our human existence, including how businesses operate and how customers interact...

Posted 7 years ago | Like
Lisa Smith
HUMAN RESOURCES & MANAGEMENT
A 25-hour work week for over-40s

Lisa Smith[Lisa Smith] Most people start working as soon as they complete their studies, which means in their early 20s. This cycle of work goes on forever unless the person reaches his or her retirement age...

Posted 7 years ago | Like
Leigh Andrews
LIFESTYLE & ENTERTAINMENT
Terroir-bly delicious: Plating up for Winter 2016

Evening shot of Terroir's outdoor eating area.
Evening shot of Terroir's outdoor eating area.
[Leigh Andrews] Now in its 12th year of operation, Terroir continues to dazzle among Stellenbosch's cluster of culinary stars, with chef Michael Broughton at the helm...

Posted 7 years ago | Like
Ingrid von Stein
MARKETING & MEDIA
Media strategists need a mindset change

Media strategists need a mindset change
©Andrey Tsidvintsev via 123RF
[Ingrid von Stein] The world is changing before our very eyes, yet too often as a media strategist you remain doing what you have always done...

Posted 7 years ago | Like
Brian Berkman
MARKETING & MEDIA
Benchmarking fees

[Brian Berkman] Answering how long a piece of string is seems simpler than knowing the average hourly rate for public relations by a consultancy...

Posted 7 years ago | Like (1)
Danette Breitenbach
MARKETING & MEDIA
Making technology work for brands

Making technology work for brands
© Ostill – 123RF.com
[Danette Breitenbach] Brands need to find ways to add usefulness in their customers' lives beyond their product...

Posted 7 years ago | Like
Louise Burgers
MARKETING & MEDIA
#TRENDING: Best new products this year

Catterbox
Catterbox
[Louise Burgers] I think I've discovered my Best New Product of the Year for 2016 already: a cat collar that makes your cat 'talk' back...

Posted 7 years ago | Like
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