MARKETING & MEDIA 21st century full-service marketing agencies - still the best option?[Sanele Mgaga] Before I begin, let me start off with a very simple and hopefully not too scary statement... | |
TOURISM, TRAVEL & HOSPITALITY Tintswalo - far from the madding crowd[Brian Berkman] If the Milkwoods that lean over the cove as if to keep the sea away from the mountain could talk there's be stories of happy family holidays, ragamuffins, community projects and, most recently, deluxe accommodation and fine dining. | |
TOURISM, TRAVEL & HOSPITALITY Peermont announces new builds, upgrades[Brian Berkman] Peermont Hotels, Casinos and Resorts used Indaba 2014 to list news of R373m refurbishments, new builds and upgrades. | |
LIFESTYLE & ENTERTAINMENT Rise, shine and Shimmy![Angie Lawrence] It was a beautiful sunny Saturday morning in Cape Town, reminiscent of summer with the freshness of autumn - perfect for breakfast by the sea. Celebrating a special birthday, the family and I were quite excited to experience Shimmy Beach Club's very first breakfast service. | |
MARKETING & MEDIA With thought and planning, email marketing can be a blast[Louise Robinson] While 'email blast' is a term that comes with certain negative connotations, this can be reversed by sticking to the rules and following certain guidelines. | |
MARKETING & MEDIA South Africa needs a new type of media company[Michal Wronski] I love media. It's a dynamic industry that always keeps you on your toes. | |
MARKETING & MEDIA Using Twitter to grow your small and medium-sized business[Christopher Smith] Twitter has announced the launch of an account dedicated to helping small and medium-sized businesses in SA... | |
LIFESTYLE & ENTERTAINMENT Mind-bending Transcendence[Daniel Dercksen] Get ready for a mind-bending Transcendence, with Johnny Depp as a godly scientist and researcher in the field of artificial intelligence, working to create a sentient machine that combines the collective intelligence of everything ever known with the full range of human emotions. | |
MARKETING & MEDIA AdReview winners reflect business success[Danette Breitenbach] Ogilvy Cape Town (O&M CT) was awarded AdReview Agency of the Year at the end of last week when the 12th year of the awards took place in Johannesburg. | |
MARKETING & MEDIA Shopper marketing: The new mass media[Louise Burgers] I believe mall and in-store media companies are driving the next wave of innovation in brand marketing. | |
LOGISTICS & TRANSPORT [Net Prophet] How the SA games industry ticks[Sindy Peters] This year's Net Prophet attendees were introduced to two of South Africa's game industry pioneers; Danny Day and Marc Luck. The game designers gave vivid insight into the workings of a community Day had started by accident. | |
MARKETING & MEDIA Six social media marketing lessons for B2B marketers[Jessica Davis] According to a Forbes report social media marketing is one among the three most common digital marketing strategies used by B2B firms, the other two being digital content creation and online advertising. | |
MARKETING & MEDIA Buckle up for the media ride of your life![Harry Herber] The next TV tsunami is on its way. We know that the implementation of digital terrestrial television will significantly change the landscape of television in South Africa in many ways. | |
AUTOMOTIVE S-Class for sheer luxury, elegance and comfort[Henrie Geyser] Anybody with a passion for anything on four wheels powered by a combustion engine will by now have heard and read about the new Mercedes-Benz S Class, described by Mercedes-Benz and numerous motoring scribes all over the world over as 'the best car in the world'. | |
MARKETING & MEDIA How to turn away online business[Marion Scher] Recently I've been researching effective content writing, which naturally led me to go online and look at various sectors - not just at their websites but also importantly, their mobi sites. Interesting reading... | |
MARKETING & MEDIA BFF's: PR, experiential marketing and social media[Gugu Sithole] I came across an interesting article published in 2011 about how WWF used PR and experiential marketing to activate Earth Hour in the UK, and it got me thinking. | |
MARKETING & MEDIA [Net Prophet] Lessons from entrepreneurs[Ilse Burger] Apart from Net Prophet 2014 being a huge success; it was probably my most inspiring day this year so far. Top lessons I took home were from Quirk's Rob Stokes and Over's Aaron Marshall. |