Marketing & Media In brief South Africa

East Coast Radio enters e-commerce space

East Coast Radio has created an online shop on its website to offer its clients innovative ways to solve their advertising challenges and to connect with their customer base.

East Coast Radio personalities will be involved with the store by browsing the products and giving their views on some of the best buys, along with arranging special deals on occasion.

Shopping on ecr.co.za involves selecting items, adding them to a cart, doing a secure online paying, receiving a confirmation email and then taking delivery of the goods.

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