SABC launches low power transmitters

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The South African Broadcasting Corporation (SABC) launched new low power transmitters in the towns of Prince Albert, Nelspoort, Merweville, Leeu-gamka and Klaarstroom to bring better quality TV and radio reception to these parts of the Karoo. They turned to a more interactive experience whereby they communicated their brand in a professional, time- and cost effective way to the consumers and engaged them in the experience.

The SABC acquired the services of Anointed M Entertainment Enterprises (Pty) Ltd. for professional mobile stages using SLPro to create this. The first floor hosted the live entertainment while the second floor was transformed into a VIP lounge area for the VIP guests, artists and celebrities.

Well-known SABC personalities such as Connie Ferguson (Generations), Fezile Makhanya (SABC1 Brand ambassador), Zizo Beda (Yo TV Presenter), Rapulana Sephemo (Muvhango), Freedom Hadebe (7de Laan), Diaan Lawrenson (7de Laan), Caroline Jacobs (7de Laan) and SABC Children's Show Dub graced the event and rendered entertainment. A local band, Zik Zak, Lois, well-known Hip Hop Pantsula (HHP) and Shine 4 took part in this interactive show, where the audience got the chance to interact with their celebrities.